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(XJO411) - Trade Marketing Intern
Pubblicato il 24-11-2021 - Pernod Ricard in Milano

Role ScopeThe Trade Marketing Intern provides support to the Customer Development Team in defining the strategy for approaching on-trade, off-trade and online channels.In collaboration with the Trade Marketing team, he/she will have the opportunity to acquire skills in the analysis and development of promotional plans and to ensure their excellence execution by acting in liason with the sales force.Main TasksFollow in a cross-functional way both on-trade and off-trade channel activities, such as market analysis, definition and monitor of KPIs and creation of reports to effectively communicate to the sales forceSupport organization of sales campaigns with an accurate management of external partners (i.e. agencies)



and follow Online and Offline executionCoordination of promotional plans by customer through sell-in and sell-out analysis with the right mix of Nielsen and/or any customer data in alignement with internal tools to optimize sales executionsSupport the coordination and monitoring of an external salesforce to activate main sell-out leversSupport post-evaluations of channel plans, monitoring canvass activities and individuate the main competitors’ activities of the periodSupport organization of the participation in trade fairsRequirements & skillsDegree in Economics or relatedStrong analytical skillsTeam player, determined willing to learn and proactiveGood communication and interpersonal skillsExcellent knowledge of English both spoken and writtenGood knowledge of Office with an advanced knowledge of ExcelFamiliarity with database managementFamiliarity with Nielsen/IRI tools will be considered a plus

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