CRM Coordinator

31 lug - Milano
Stella McCartney America

Working at Stella McCartney is a truly rewarding experience. As a luxury fashion company with a strong ethical standpoint we are leaders and innovators in our industry.

The CRM Coordinator is responsible for supporting the execution of CRM and client engagement initiatives across the retail network, ensuring that customer strategies are effectively translated into actionable in-store activities.
Acting as a key link between Marketing and Retail teams, the role supports store activation, clienteling initiatives and customer engagement activities with the objective of strengthening customer relationships, increasing client retention and driving sales performance.
The ideal candidate combines a strong customer mindset, attention to detail and commercial awareness, with a particular interest in luxury retail and client development.

Your Mission

· Support the implementation of CRM initiatives and client engagement activities across the retail network
· Coordinate store activation plans and CRM initiatives aligned with business priorities




· Analyse customer and store performance data to identify trends and opportunities for client development
· Support customer segmentation activities and targeted client activation initiatives
· Produce regular CRM and customer performance reporting to support business decisions
· Translate customer insights into actionable recommendations for store activation and engagement activities
· Monitor CRM KPIs and track performance of customer initiatives across stores
· Support database quality and customer data capture initiatives within the retail network
· Assist in the implementation and adoption of CRM tools and processes at store level
· Collect feedback from stores and support continuous improvement of CRM initiatives

Your Talent

· 2–3 years of experience in CRM, Clienteling, Retail Marketing or Customer Engagement roles within luxury or premium brands
· Strong understanding of retail dynamics and customer behaviour
· Experience wo

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