Digital Analyst

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7826jq

ppIn this role you turn user behaviour and funnel data into actionable insights to boost conversion across web and app channels. You join a cross-functional analytics and performance team to scale the marketing engine quickly and sustainably. You combine strategic vision with hands-on execution, delivering quick wins while laying foundations for longer-term growth. You will work on acquisition and in-life optimization, collaborating with content, performance, and commercial leads to drive measurable impact. /pulliFlexible Lavoro da remoto /liliCompetitive base salaries and performance-based bonuses /liliHealth insurance and Pension fund /liliTraining and development opportunities /liliInternational environment and talent program /liliBirthday day off (#doyourbirthday) /liliConduct acquisition funnel analysis to identify drop-offs and improvement opportunities /liliCo-create tagging and tracking strategy for events and conversions /liliStudy page-level user behavior using session recordings, heatmaps,



clicks to surface friction and usability issues /liliTranslate insights into actionable recommendations for Content Marketing Specialists /liliCollaborate with performance and commercial teams to assess paid traffic quality and downstream conversions /liliBuild and maintain dashboards to monitor funnel health and conversion KPIs over time /liliSupport A/B test design with data hypotheses and post-test analyses /liliExperience of at least 5 years in a similar role /liliDegree in Digital Marketing, Statistics, Engineering, or Economics /liliProficiency in English /liliKnowledge of analytics for APP WEB /liliExperience with Adobe Analytics, Amplitude, Optimizely, and Hotjar /li /ulpIn this role you turn user behaviour and funnel data into actionable insights to boost conversion across web and app channels. You join a cr… /p /p #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7826jq