Social Media Marketing (M/w/d)

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/784dae

**Job Title**: Social Media Manager
**Location**: Caleppio di Settala - Milano (on-site required)
**Type**: Full-time **Job Overview** We are looking for a creative and strategic **Social Media Manager** to oversee and manage all digital customer touchpoints for **Cinelli** and **Columbus**. You will work closely with the Marketing Manager and Design Team to ensure all communications align with brand guidelines. Your role will include content creation, community engagement, campaign development, and performance analysis, with the ultimate goal of increasing brand awareness, engagement, and customer conversion. **Key Objectives**
- Strengthen and grow the brands' digital presence
- Drive customer engagement and online community growth
- Enhance brand reputation and support commercial objectives through strategic communication **Responsibilities** **Strategy & Planning**
- Collaborate with the Marketing Manager to develop and schedule social media plans
- Define KPIs and performance metrics for campaigns
- Analyze audience behavior and digital trends to shape strategy **Content Creation & Management**
- Create compelling, platform-specific content (Instagram, Facebook, TikTok, YouTube, LinkedIn, Mailchimp)
- Develop a monthly editorial calendar
- Coordinate with influencers, photographers, and videographers to support brand storytelling
- Support production of ADV campaigns (Meta and Google platforms)
- Update and manage content on the website **Community Engagement**




- Monitor and engage with followers and customers across platforms
- Build relationships with cycling influencers and collectives
- Respond to customer inquiries and feedback on social channels **Performance Analysis**
- Track and report on campaign performance
- Present insights and optimization suggestions to the team
- Organize and maintain a repository of visual assets (photos, videos) **Internal Collaboration**
- Work with the Design Team to ensure visual and messaging consistency
- Assist the Marketing Manager in planning and organizing photo/video shoots
- Support B2B content creation and communication strategy **Qualifications**
- 2+ years of experience in social media marketing
- Strong knowledge of major platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, Mailchimp)
- Excellent content creation and copywriting skills
- Familiarity with analytics tools and performance reporting
- Basic knowledge of graphic and editing software (Photoshop, Premiere)
- Solid organizational and time management skills
- Problem-solving mindset and team-player attitude
- Proficiency in Excel/Google Sheets
- Strong communication skills in English
- Passion for cycling or outdoor activities Pay: From €26,000.00 per year Bewerbungsfrage(n): - Possibility to work in the office in Caleppio di Settala, Milano?
- Experience in the social media marketing field? Work Location: In person Expected Start Date: 14/07/2025

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/784dae