DE'LONGHI E-COMMERCE MANAGER

01 ago - Italia
De’ Longhi Appliances

Role Overview
The De’Longhi Group’s E-Commerce team is a team dedicated to innovation and excellence in the Ecommerce ecosystem and manages the online presence of our four renowned Group brands: De’Longhi, Kenwood, Braun, and Nutribullet.
We are looking for an operationally strong and strategically minded Global E-Commerce Manager with 8–10 years of experience, including at least 3 years in leading D2C E-commerce operations, to run the online presence of the De’Longhi brand.
The ideal candidate will own the global management and strategic roadmap of the D2C E-commerce platforms for the De'Longhi brand, enabling and empowering local teams and commercial strategies. The role will also drive the integration and expansion of website functionalities, collaborating cross-functionally to accelerate business growth through premium digital commerce experiences.
Key Responsibilities
- E-Commerce P&L; and Budget Management
- Managing the operational budget: Efficiently allocating resources to drive e-commerce growth and achieve financial objectives.
- Sales forecasting:



Developing accurate sales projections to inform inventory management, marketing strategies, and overall business planning.
- Promotional spend to achieve profit targets: Optimizing promotional activities and investments to maximize return on investment and ensure profitability, in collaboration with the ADV and CRM & Marketing Automation teams.
- D2C Strategy & Leadership
- Lead and manage global D2C E-Commerce operations (site functionality, content, and CX) and lead the team in executing independent local strategies to maximize sales conversion.
- Identify, test, and integrate new D2C technologies and features across the brand websites to drive innovation.
- Monitor website performance and define the roadmap for international E-commerce expansion and continuous feature innovation.
- Technical & Operational Integration
- Maintain a pipeline of priority D2C website features and technical integrations for central

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