Brand Insights Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78dbto

The Brand Insights Manager has the mission to deliver insightful data to our high‑service customers via the Launchmetrics products and services. Combining advanced industry knowledge (Fashion, Lifestyle & Beauty) with data, this role builds and owns customer relationships, acting as a trusted partner to provide data‑driven recommendations and support their marketing and communication strategy.

What You’ll Do
- Understand customers' marketing and communication goals to scope their needs and priorities in terms of strategy and measurement.
- Be accountable for the customer portfolio, report on account health, and join regular account reviews to ensure clear communication around priorities, reporting, and renewal opportunities.
- Maintain client contacts, documentation, reviews, and reports in Salesforce, ensuring they stay up‑to‑date.
- Deliver customers' reports and analysis on time, manage training, and proactively communicate product improvements and data updates.
- Collect customer needs and share feedback on new KPIs and measurement analyses,



piloting new developments alongside customers.
- Identify upsell and cross‑sell opportunities, nurture them through handover to the sales team, and support pre‑sales as a data and consulting expert.
- Act as an expert on platform functions and data, becoming a strategic advisor to clients to drive value and ROI, connecting goals to outcomes.
- Identify trends and patterns in datasets to build detailed and insightful reports, using quantitative and qualitative analyses to make recommendations.
- Present actionable reports to customers, acting as a thought leader to advise on brand performance.
- Be an evangelist of Launchmetrics’ unique measurement methodology.

About You
- Minimum 5 years of experience with data analytics and management.
- Intermediate Excel skills and a passion for analysis and data‑driven insights.
- Confidence in leading presentations through storytelling to customers across multiple organizational level

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78dbto