Marketing associate

01 ago - Italia
Huspy

What You'll Drive, Build, and Own Own acquisition strategy and execution across new and existing channels Identify, test, launch, and scale new acquisition channels from scratch, including non-traditional channels such as referrals, partnerships, creators/influencers, community, and offline-to-online systems Design and run growth experimentation frameworks to drive consistent learning and measurable impact Build repeatable, scalable growth systems rather than one-off wins Design and launch structured referral and partnership programs as long-term acquisition engines Optimize the full funnel: traffic to conversion to activation to revenue Move core business metrics including CAC, LTV, CPL, SQLs, conversion rates, and retention Work closely with product, data, sales, engineering, and local teams to unlock growth levers and turn offline supply signals into scalable acquisition systems Build dashboards, insights, and reporting to inform prioritization and investment decisions Own performance tracking, experimentation documentation,



and growth playbooks for scale What You'll Bring Strong expertise in growth marketing and acquisition Proven experience launching channels from zero to scale (not just optimizing existing ones) Deep understanding of performance marketing fundamentals Strong in growth experimentation frameworks (hypothesis-driven testing, rapid iteration) Advanced in funnel optimization and conversion rate optimization Strong analytical skills with experience tracking CAC, LTV, CPL, SQLs, ROAS, retention Hands-on experience with: Analytics tools (GA, Amplitude, Mixpanel, etc.) CRMs (Hub Spot, Salesforce, etc.) Marketing automation tools Landing pages, attribution frameworks The Perfect Match: What It Takes to Succeed at Huspy 2+ years in growth, performance marketing, or early-stage/startup environments Proven track record of building new acquisition channels end-to-end Comfortable operating in ambiguous, fast-moving environments Strong business mindset - obse

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