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Assistant Store Director

Pubblicato il 01-08-2026 - Altro in Italia

Job Purpose Support the Store Director in leading the store to deliver exceptional sales, service, and operational excellence. Act as a role model for Burberry values, coaching and developing the team to provide a world‐class client experience while achieving commercial objectives. Deputise for the Store Director as required.
Responsibilities Leadership & People Development Support the Store Director in inspiring, leading, and developing a diverse team to deliver outstanding results in sales, service, and operational excellence.
Act as a day‐to‐day leader on the shop floor, setting pace and standards for client experience and sales performance.
Provide real‐time coaching and feedback to team members to build capability and drive continuous improvement.
Assist in identifying and nurturing internal talent, supporting succession planning and career progression within the store.
Lead onboarding and integration of new team members.
Deputise for the Store Director when required, ensuring continuity of leadership and decision‐making.




Client Experience & Brand Ambassadorship Champion the Burberry Experience on the shop floor, ensuring every client receives a personalised and memorable journey.
Manage client flow and floor coverage to maximise service standards and minimise wait times.
Partner with the Store Director to deliver training, briefings, and role‐plays that reinforce luxury service and client‐eling best practices.
Build strong relationships with clients and support team members in developing their own client books and loyalty.
Ensure that visual merchandising and in‐store presentation reflect the brand's identity and seasonal campaigns impeccably.
Commercial Performance & Business Development Support the Store Director in driving sales, profitability, and KPIs to exceed targets.
Take ownership of designated product categories or initiatives, analysing performance, identifying opportunities, and implementing actions to maximise results.
Collaborate with the Store D

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