Experience manager, luxury

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This role supports the creation, deployment, and production of Mc Intosh & Sonus faber luxury brand experiences (in‐person experiences & activations) to elevate brand perception, fuel dealer and distributor activations, and support commercial outcomes. The focus is on events in EMEA, including the Sonus faber factory experience and regional Vicenza experience for VIPs and stakeholders. Scope of Responsibilities A. Experience Program Development & Management Identify experience opportunities, in collaboration with the Global Activation team. Improve and oversee ongoing execution of the Sonus faber Factory Experience and regional Vicenza/Veneto Experience for VIP customers and stakeholders. Lead the end‐to‐end guest journey design of key experiences, from invitation to post‐event follow‐up. Confirm the strategic intent, goals, and budget for each experience. Manage relationships with Experience partners and Bose stakeholders. Own documentation of experience frameworks, flows, run‐of‐show guides, and best practices. Serve as a brand ambassador, storyteller,



and on‐site leader throughout the experiences we produce. Support the development of a broad experience strategy and guidelines to create scalable programs worldwide, including standardized playbooks and toolkits. B. Dealer & Distributor Activation Partner with the Activation team to guide dealers on turning events into brand‐building and sales‐supporting experiences. Coordinate with the Training & Education team to ensure storytelling and luxury behaviors are integrated. Support key partners in elevating their own experiential execution, acting as a reference point for luxury standards and experience design. C. Event Coordination & Experience Support Support global experiential activations with planning, content, flows, experience design, and logistics. Identify and secure the correct audio equipment and display environments; oversee setup and break‐down/ship‐out. Ensure events ladder up to Experience KPIs and bran

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78dyq7