Marketing Manager Italy

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78f3ga

HYROX - The World Series of Fitness Racing is a global sports event series, which was founded in Germany in 2017. In our past 25/26 season we have grown into a global movement spanning 7 continents.

DESCRIPTION
To support our growing Marketing team, we are looking for a committed full-time Marketing Manager (m/f/d) to join our HYROX ITALY team in Milano.

KEY DUTIES & RESPONSIBILITIES
- You’ll take ownership of planning, managing and executing marketing initiatives across all online and offline channels. This role goes beyond traditional social media marketing. It combines strategic thinking, hands-on execution, and strong project management, paired with a sharp eye for aesthetics and brand experience.
- Own and lead event marketing for all HYROX ITALY events, including full responsibility for on-site execution across multi-day (4–5 day) events. Act as the on-site marketing lead, managing all offline and online activations, teams, coordinating stakeholders, press and ensuring seamless delivery across all touchpoints.




- Support and contribute to marketing activities for additional European events, including potential on-site involvement where required.
- Responsibility for the overall development and execution of marketing activations — from initial idea through to implementation — including full budget ownership. You’ll define and drive the strategic direction of the Italian market, continuously developing and growing its presence.
- Planning and execution of OOH (out-of-home) marketing implementations
- Development and delivery of on-site activations to elevate the overall event experience, with a strong “experience-first” mindset
- Development and ownership of a holistic content strategy across all social media channels, including close collaboration with internal stakeholders (e.g. global brand team, ticketing, partnerships)
- Development and implementation of CRM and newsletter strategies
- Strategic influencer and ambassador management, including event plannin

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78f3ga