Social Media Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78fjo0

Experteer OverviewAs Social Media Manager, you will shape Technogym's social presence across all touchpoints, building engaging communities and driving brand impact. You'll develop and execute strategies, coordinate cross‐functional content, and optimize performance to support engagement, traffic, and conversion. You'll work with Marketing, Creative, and Product to ensure brand‐consistent content, while monitoring trends and managing influencer and community conversations. This role offers meaningful scope to elevate a global fitness brand through data‐driven storytelling.Retribuzione / BenefitsDevelop and execute social media strategy using competitive research and audience insightsCreate content calendars and syndication schedulesMonitor performance and report on KPIs such as growth, engagement, and conversionCollaborate with Marketing, Creative,



and Product to produce brand‐aligned contentModerate user‐generated content per guidelinesManage social communities and respond to conversationsCoordinate with social agency to align with editorial and marketing calendarsLiaise with branches/distributors to tailor campaigns to local needsDevelop guidelines and calendars to drive follower growth and engagementStay updated on trends and optimize channels (Instagram, Facebook, TikTok, Twitter, YouTube, LinkedIn)ResponsabilitàBS in Communications, Marketing, xrdztoy Business, New Media or Public Relations (preferred)Proven social media marketing experience (4+ years)Fluent EnglishExcellent writing and editing skillsStrong knowledge of major platforms (TikTok, Instagram, YouTube, Facebook, Twitter, LinkedIn)Experience with social analytics toolsExperience with Sprinklr a plusIT/cybersecurity awareness for handling data and communicationsAbility to work with cross-functional teams and global stakeholders #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78fjo0