Brand Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78n3ne

ppFor a premier leader in the food manufacturing sector, specializing in the production of high-quality pizza and authentic Italian culinary products, we're looking for a BRAND MANAGER.
/p h3Key Responsibilities /h3 h3Consumer Market /h3 ul liAnalyze consumer, shopper and market trends, channel dynamics and competitive landscape to identify opportunities.
/li liMonitor sell-out and consumer data to identify trends and recommend actions.
/li liSupport the development and execution of marketing plans together with the European Marketing Manager and Trade Marketing Lead in Italy /li liContribute to consumer recruitment initiatives and communication plans across TV, Digital, Brand Activations and PR.
/li liSupport budget monitoring and PFME tracking.
/li /ul h3Brand Communication /h3 ul liCollaborate with creative and communication agencies on brand assets and campaigns, ensuring consistency with brand positioning and identity.
/li liSupport management of selected PL areas.
/li liSupport innovation and renovation projects from concept to launch and post-launch analysis.
/li liBuild strong knowledge of the product portfolio, production processes and factory operations.




/li liMaintain close collaboration with factory teams and international stakeholders to support export and market opportunities.
/li liCollaborate closely with Trade marketing and Sales teams, contributing to build effective trade stories and commercial initiatives.
/li /ul h3Skills Experience /h3 ul li2-3 years of experience in Marketing, preferably FMCGs.
/li liStrong analytical mindset, curiosity and consumer understanding.
/li liProject management and cross-functional collaboration skills.
/li liAbility to manage multiple priorities in a fast-paced environment and to work under pressure and tight deadlines /li liHands-on, proactive and problem-solving attitude /li liSense of ownership, accountability and attention to detail.
/li liResilient, flexible and adaptable to changing business priorities.
/li liTeam-oriented, resilient and flexible attitude.
/li liInterest in digital marketing and food trends and consumer culture.
/li liWillingness to travel (approx. 2 days/month) and work cross-functionally in dynamic contexts /li /ul /p #J-*****-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78n3ne