SeniorB Lead Generation

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78pf9c

Overview For one of our leading consulting client, we are looking for a senior Lead Generation & Outbound Marketing consultant to support and scale B2B acquisition initiatives for our clients and internal growth.
This is a true consulting role : high autonomy, outcome-driven, and focused on qualified pipeline impact — not task execution under supervision.
What you'll work on Design and implement B2B lead generation strategies with a strong outbound focus
Build and optimize multichannel outreach systems (email, LinkedIn, CRM workflows)
Define ICPs, segmentation logic, and lead qualification frameworks
Improve funnel performance: lead quality, conversion rates, and pipeline contribution
Audit and optimize existing client acquisition systems
Translate business goals into concrete, measurable acquisition plans
Support and mentor junior team members when needed
Contribute to internal playbooks and service development
What we're looking for Proven senior experience in B2B lead generation and outbound marketing
Strong consulting mindset: you diagnose, prioritize, and execute




Ability to work independently with limited oversight
Solid command of CRM-SALESFORCE and marketing automation tools
Comfortable working directly with clients and challenging assumptions
Agency or consulting experience is a strong plus
Engagement details Contract: Freelance / Independent contractor- eventually transforming into permanent role
Commitment: Ongoing collaboration
Location: hybrid
Compensation: Day rate or monthly retainer, based on experience and scope
What's in it for you An excellent environment to work in open, non-hierarchical, collaborative, respectful and people-oriented.
International Exposure
Unlimited learning opportunities, including hands-on experience working with high-level executive interim managers and formal training sessions delivered by the Academy
Attractive rewarding package and excellent opportunities for professional growth
Work-life balance and flexibility
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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78pf9c