Marketing Manager, Energy Storage

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78syos

Responsibilities

Lead and execute the go-to-market and marketing strategy and execution for EP Cube in Italy, focusing on the residential energy storage segment

Own the end-to-end marketing planning, execution, and performance management to strengthen EP Cube’s brand, drive qualified leads, and support revenue growth in the Italian market

Partner closely with Sales, Product Management, Business Development, and HQ Marketing to ensure integrated campaigns and strong regional alignment

Define and lead EP Cube’s Italian marketing strategy aligned to sales targets

Identify audience segments, channels, and key messages tailored to the Italian market

Plan and execute multi-channel campaigns (digital, events, PR, trade marketing)

Manage agencies and vendors to deliver on-brand and on-budget campaigns

Develop and adapt marketing content for regional audiences in Italian

Organize and manage trade shows, partner events, and customer seminars in collaboration with Sales and HQ

Define KPIs and measure campaign ROI, lead conversion,



and brand awareness

Analyze customer insights, competitor trends, and market data to refine strategy

Requirements

Bachelor’s degree in Business, Marketing, or Communications (Master’s preferred)

8+ years of progressive marketing experience in renewable energy, storage, solar, or related industries

Demonstrated success in developing and executing marketing strategies across B2B/B2C channels

Strong understanding of distribution marketing, lead generation, and digital campaign management

Experience with CRM and marketing automation tools (HubSpot, Salesforce, etc.)

Proven ability to manage external agencies, vendors, and event partners

Strong analytical skills and comfort with data-driven decision making

Prior experience in cross-cultural collaboration; exposure to Asian business environment is a plus

Fluency in English and Italian (required)

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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78syos