Digital & Influencer Marketing Intern
Pubblicato il 02-08-2026 - Beiersdorf in Milano
We are looking for a highly motivated Digital & Influencer Marketing Intern to join Beiersdorf Italy and support the Eucerin Digital Marketing Team.
Responsibilities
- Support the planning and execution of influencer marketing & UGC campaigns across Instagram, TikTok and emerging platforms.
- Coordinate influencer, creator & UGC activations through dedicated platforms and agency partners.
- Assist in the management of creator relationships, campaign tracking and content delivery.
- Support the collection, analysis and reporting of campaign performance KPIs, including reach, impressions, engagement, earned media value and content effectiveness.
- Review and approve campaign assets, briefs, influencer content and tracking links before launch.
- Support the management of social media editorial activities and PED reviews.
- Assist in the preparation of business reviews, campaign reports, presentations and internal stakeholder updates.
- Support the execution of the digital marketing plan,
including newsletters and website updates, ensuring consistency across all touchpoints.
- Work closely with cross-functional teams including Marketing, ICom, E-commerce, Medical and Sales.
Education
- Bachelor's or Master's Degree in Marketing, Communication, Digital Media, Economics or related fields.
Experience
- Previous internship or academic experience in Digital Marketing, Influencer Marketing, Media Agency or Social Media is a plus.
- Experience in Beauty, Consumer Goods or Cosmetics is appreciated.
Skills
- Strong interest in social media, creator economy and influencer marketing.
- Analytical mindset with good knowledge of Excel, Google Sheets and data reporting.
- Strong organizational skills and ability to manage multiple projects simultaneously.
- Attention to detail and ability to co