Marketing Director

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78x20z

Overview Qualifiche, competenze e l'esperienza necessaria per questo ruolo sono disponibili nella descrizione completa riportata di seguito. In this role you will lead Sephora Italy's marketing to drive traffic, brand awareness, and growth. You will shape an integrated, full-funnel strategy across communications, events, social, PR, and CRM, aligning with Sephora's mission of inclusion. You'll manage partnerships, influencer collaborations, and large-scale activations while optimizing budget and performance. You will work closely with cross?functional teams to deliver impact for the Italian market and customer lifecycle. This is an opportunity to influence a leading beauty brand in a fast?paced, collaborative environment and to scale initiatives that deepen customer loyalty and market share. Responsibilities Increase traffic in physical and online stores Develop and implement integrated marketing strategy across COMM, PR & EVENTS Create and implement social media strategies for Sephora Italy's local channels Lead PR and digital PR strategies for Italian market Establish and manage influencer collaborations Develop and implement original content across platforms Plan and manage sponsorships, branded events,



and large-scale consumer activations Manage and allocate marketing budget across projectsCultivate and strengthen loyalty program to maximize customer lifetime value Expand CRM initiatives to reduce inactivity and churn Develop commercial plans to optimize customer behavior and ROI Analyze and monitor customer data and share insights with stakeholders Ensure flawless in-store visual merchandising and customer journey Develop and implement in-store activations for key promotions Qualifications 10+ years of marketing experience At least 5 years in a leadership role Proven ability xrdztoy to develop and implement strategic marketing plans Excellent project management skills with multiple projects Proven leadership and team development experienceExcellent communication and collaboration skills Strong analytical skills to monitor marketing performance Up-to-date knowledge of market trends and competitive landscape Benefits flexible hours lavoro da remoto annual convention and team buildings competitive tailoring of welfare offers free beauty product gifts employee discounts on Sephora and LVMH products #J-*****-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78x20z