Senior Crm Project Manager - Personalized Promotions & Wallet (F/M/X) - Permanent

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78x69d

Pioneer of online flash sales since **** and key player in European e-commerce,
Veepee
collaborates with over 7,000 brands to offer highly discounted products available for a limited time. Operating across various sectors, including fashion, home, wine, travel or beauty... Veepee achieved a turnover of 3.3 billion euros incl. VAT in **** and employs 5,000 staff members across 10 countries.
As Senior CRM Project Manager for Personalized Promotions & Wallet reporting to the CRM Group Director, you will drive Veepee's promotional strategy across all six European markets (France, Benelux, Germany, Spain, Italy & Switzerland) and business scopes (Flash Sales, Brandsplace, Clearance, Media, Le Club).
You own two interconnected mandates :




1/ Maximise the ROI of promotional marketing budget — covering all voucher and incentive mechanics across the full customer lifecycle, whether funded by Veepee or by brand partners.
2/ Lead the CRM workstream of the Wallet & Promotional Products project — Veepee's flagship ********* initiative to transform the "Mes Promos" space into a personalized, gamified promotional wallet.
You operate at the intersection of CRM strategy, product development and data. You influence without direct authority, acting as the bridge between the CRM team and other main stakeholders (Front/Growth, sourcing, finance teams).
You are accountable for defining your OKRs, owning your roadmap and delivering measurable impact on promotional performance.

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/78x69d