Trade, Sales & Marketing Graduate Path
Pubblicato il 31-07-2026 - Beni di consumo e di lusso / Moda in Alba
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If you are passionate about our brands and products and eager to start your career in the commercial area, our Trade, Sales & Marketing Graduate Path is designed for you.
This is a structured development journey where your final destination will be within our team in Trade Marketing or Marketing , while your first experience in Sales will serve as a fundamental learning phase to build a strong understanding of the business in the field.
Your journey will begin in Sales , where you will take on the role of Field Key Account – Piedmont for an initial period of approximately 6–8 months. In this phase, you will work closely alongside our Field Key Account team, gaining direct exposure to customers and understanding how commercial strategies are executed in the market.
After this first phase, you will transition into an office-based role within Trade Marketing or Marketing team , which represents the destination of your development path. Here, you will leverage the knowledge and insights gained in the field to contribute to strategic decisions and the development of impactful commercial and brand initiatives.
Main Responsibilities:
During your time in Sales , you will work in close partnership with Field Key Account colleagues, building a strong understanding of customer dynamics within the modern trade channel. You will ensure the execution of commercial agreements, monitor in-store implementation, and gather valuable insights on assortment, visibility, competitors, and shopper behavior.
Once you transition to your destination role, you will contribute to key commercial functions such as:
Trade & Shopper Marketing :
transforming field insights into strategic and tactical initiatives that drive growth across customers and the modern trade channel. You will support the definition of promotional strategies, customer activation plans, and category development initiatives. Working closely with Sales and Key Accounts, you will analyze sell-in and sell-out performance, evaluate promotional effectiveness, and identify opportunities to optimize assortment, pricing, and in-store execution.
Marketing : contributing to the development of brand strategies with a strong focus on consumer and channel understanding. You will support integrated communication plans, product launches, and innovation projects, ensuring consistency between brand positioning and commercial execution. By leveraging market data and consumer insights, you will help shape initiatives that strengthen brand equity and drive long-term growth across key retail channels.
About You:
You will bring a Master's degree in Economics, Marketing, or a related field , strong analytical skills combined with curiosity and a genuine interest in understanding consumers, customers, and market dynamics. You are proficient in MS Office tools , especially PowerPoint, Word, and Excel (including Pivot Tables and VLOOKUP).
You are fluent in both English and Italia n and open to international mobility and career opportunities in a global environment. A valid driving license is required, as the initial phase involves frequent field activities across your assigned area. Start your career with us and make an impact across Sales, Trade Marketing, and Marketing.
What we offer:
The role is classified at Level 2° under the National Collective Agreement for the Food Industry (CCNL Industria Alimentare). The guaranteed minimum base annual gross salary established by the CCNL for the applicable level is € ******. The overall compensation will be determined based on the experience, skills, and qualifications of the selected candidate.
Careers with caring built in - discover our benefits here .
About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in ****. Today, it is one of the world's largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more ferrero.com .
DE&I; at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here .
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