Business Manager, On Trade

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WHO ARE WE
?
Bacardi is a family, a company and a brand
A family-
owned company full of passionate employees and iconic brands, shaped by our rich history of spirited entrepreneurship
.
Bacardi Limited
is
built on
the
enduring legacy of a family. Ours is a vibrant, family
owned spirits company
,
nurtured by seven generations of the Bacardí family
.
We are
the largest, privately held spirits company. Bacardi was founded in **** in Santiago de Cuba, when Don Facundo Bacardí Massó revolutionized the spirits industry by creating the world's first light-bodied rum.
Since then, our
C
ompany has grown to
encompass
an impressive portfolio of more than 200 brands and labels
. These include
BACARD
Í
®
rum, the world's best-selling and most-awarded rum, as well as the
world's
most
-
awarded spirit; GREY GOOSE
®
vodka, the world's leading super-premium vodka; DEWAR'S
®
Blended Scotch whisky,
the world's most awarded blended Scotch
; BOMBAY SAPPHIRE
®
gin, the top
valued and fastest
growing premium gin in the world; MARTIN
I
®
vermouth and sparkling wines, the world's leading vermouth and the world's favorite Italian sparkling wines; CAZADORES
®
100% blue agave tequila, one of the most popular premium tequilas in Mexico and the United States;
and other leading and emerging brands including WILLIAM LAWSON'S®, the fastest-growing global Scotch whisky brand; ERISTOFF® vodka, one of the fastest-growing vodka brands in the worl
d; and ST. GERMAIN®, a super
-
premium
elderflower liqueur.
We are focused on building upon our successes by recruiting the best and brightest talent in order to have a well
balanced employee population that reflects our diverse society, customers and consumers. Around the globe we employ nearly 6,000 people who are
the
guardians of a tradition of excellence dating back more than 15
2
years. Our products are sold in more than 150 markets worldwide by our own companies and third
-
party distributors
,
and we operate 27 production facilities – for bottling, distilling and manufacturing – in 16 countries.
Bacardi
Limited refers to the Bacardi group of companies, including Bacardi International Limited
. The Company is
headquartered in Hamilton, Bermuda.
OUR WAYS
OF WORKING
Our family legacy has positively influenced our ways of working and has shaped the values to which our employees aspire.
We're
caring, like a family, and not only internally, but also in the wider communities in which we operate
.
This is
demonstrated
by our commitment to both
act
responsibly and promote the choice to drink responsibly
.
We trust one another, and through that
trust
are able to
forge strong teams and networks that empower our matrix organization structure.
We're
passionate, reflecting our Latin heritage, and this means that we commit more than just time to our work: we commit energy,
heart
and soul
.
We are dedicated to being a role model in our industry, and we approach everything we do with Integrity First. Together, our values help us create what
we're
most proud of: our True Heart and Winning Spirit – both in our home markets and across the world.
ABOUT THE ROLE
As the
Field Account
On
Trade
in the
area
,
you will be accountable for creating value through driving sales and developing strategic relationships with key customers
in the area assigned
. You will
create
the legacy of Bacardi
and drive
key decisions that will significantly affect Bacardi's
full portfolio
presence in the
Italian
On
trade
.
Your deep commercial knowledge, ability to develop strategic relationships and lead and inspire a Sales team will be key to your success in this role.
You will be
responsible to deliver key revenue
and commercial
targets
as
determined
by the Country financial plan.
You w
ill
build and
maintain
effective relationships with strategic customers
f
or your channel
.
You will be accountable for
the implementation
of the customer and shopper programs
within your channel as
agreed in the Country Integrated Activity Plan (IAP).
You will




drive
use of Comm
ercial Excellence assets (
e.g.
Pictures of Success)
and approach to
activate our brand
s
to influence consumers at the point of purchase.
You will
identify
opportunities
for new business development
and provide critical input into the development of category and channel plans.
You are a
n entrepreneur and a
full portfolio thinker
Y
ou will drive a shared vision and winning team spirit among the sales teams
This role is
varied
and
a large percentage
of your time will be
spent
interac
ting with the local
sales
team's
members
as well as key
c
ustomers
.
As a result, you can expect to
be travelling
extensively
within
your area
in order
to
stay connected to all stakeholders.
KEY ACCOUNTABILITIES AND RESPONSIBILITIES
Deliver
results
and excellence in execution
Deliver on key financial ta
rgets (NSV
,
Gross Margin, Overheads, P
rofitability
, ROI, Value Share
)
Deliver on
Pictures of Success
, temporary
activities
and new business
targets
Deliver
impact from
c
hannel and shopper marketing
programs
agreed in the Country IAP
Understand customer strategy and how to
leverage
the
Bacardi value proposition
to grow mutual business
Create effective long-term
relationships with strategic customers and key stakeholders to drive
financial impact
Input into
key decisions to ensure Bacardi's
R
oute-
to-M
arket approach is
optimized
Continuously
work on maximizing the effectiveness and efficiency
Create a winning
culture
Drive executional excellence through a strong,
functioning
and orientated
agenda
Work
close
with the
On-trade
Area Manager
to build a shared sense of purpose among your teams
Align all employees behind the targets and create a passion for winning in the organization
Recognize accomplishments and behaviors
in a timely manner
Ensure all employees have a knowledge of Bacardi history and culture
MEASURES OF SUCCESS
Performance:
Achieve financial targets
(revenue, prof
itability) vs. budget; Achieve Pictures of Success
targets
Value share:
Drive
v
alue share growth of key Bacardi brands in Key Accounts
Commercial scorecard:
Achieve goals defined in Commercial Scorecard and Country Capability Action Plan
Customer:
Achieve target customer satisfaction measures
– Picture of
succes
Employee engagement:
Drive sustained improvement in engagement and enablement
Talent:
Deliver against talent management objectives
THE REWARDS
For this role, you will receive the following: A competitive base salary,
incentive
premio in line with our
variable
Plan
and co
mpetitive local market benefits
.
BACARDI CONNECTIONS
REPORTING LINES
Reports To
(solid lines)
: On-trade
Area Manager
KEY RELATIONSHIPS AND INTERDEPENDENCIES
Your ability to
operate
and orchestrate seamlessly within the matrix will be
critical
for your success in this role and of the function.
Internally:
Convey information to:
None
Adapt and Exchange (reach agreement with):
HR;
Country KAM Team, Country Commercial development Team, Country CPA Team, Country Consumer Marketing Team
Influence (affect change):
Cluster
Commercial Development
Negotiate
with:
none
Externally:
Convey information to:
None
Adapt and Exchange (reach agreement with):
N
one
Influence (affect change):
None
Negotiate with:
Customers
CRITICAL EXPERIENCES FOR SUCCESS
To be successful in this role you will have/be:
Experience in s
ales
in
a leading FMCG company
First hand
f
ield
s
ales experience
Pr
ofound knowledge of the
Italian
On-
trade market,
Key customers,
structures




and ways of working
S
t
rong
track record
of delivery with Customers
WHS
Strong negotiation skills
& customer focus
Strong in
self organization
, administration and priorities setting
Entrepreneurial capability & capacity
Good
English language skills
The following experiences are preferred:
Experience in the Spirits
and/or Beverage
Industry is a distinct advantage
Experience in
additional
functions beyond the ones listed above
LEADERSHIP EXCELLENCE
Living our Values and
demonstrating
high Learning Agility will be fundamental not only for success in this role, but also for potential growth to other roles across Bacardi in the future
.
We have a clearly defined Leadership Excellence framework, and you will be expected, as a Bacardi team leader, to develop deepening experience and inspire your team
s
in all 6 elements:
Focus Externally to Win / Drive Execution & Results / Lead Strategically & Know your Business / Make the Matrix Work / Lead by Example
/
Develop and Inspire Talent
LEADERSHIP AGILITY
At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
Belonging:
You have a strong capacity to create a culture of 'Belonging', where people feel appreciated for who they are, what they do, and who they can become
Self-Awareness:
You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
People Agility:
You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
Results Agility
: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
Mental Agility
: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you're presented with
Change Agility:
You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience
Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person's identity.
U.S. applicants have rights under Federal Employment Laws.
Perks of Working for us
At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package
of compensation,
benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.
Compensation, Paid Time Off & Retirement:
Competitive Pay Package
Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
Retirement/Pension Plan
Health & Wellbeing
Medical, Critical Illness, and Life Insurance
Calm Meditation App subscription (free)
Employee Assistance Programs
Best-in-class, family-friendly, and inclusive leave policies
Additional Benefits
The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.
Some benefits may be subject to an employee contribution.
Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/797fyd