Field Marketing Lead

03 ago - Lombardia
Experteer Italy

Experteer Overview

Lead the regional MuleSoft South marketing strategy to drive pipeline and market presence across Italy, Iberia, and MENA. Collaborate with Sales and Marketing leadership to shape go-to-market plans and orchestrate inbound, ABM, and events. Localize content and campaigns for multilingual markets, and strengthen CIO and developer mindshare through targeted programs. You will partner with cross‑functional teams to optimize ROI and scale regional impact. This role offers the chance to influence regional growth within Salesforce’s AI‑driven, values‑led culture.

Retribuzione / Benefits

- Lead end‑to‑end regional marketing strategy for MuleSoft South, owning pipeline contribution from inbound demand, integrated campaigns, and events
- Co‑own regional pipeline strategy with Sales Development and Sales leadership,



guiding ROI‑focused decisions
- Drive localization for Italy, Spain, and Portugal with multilingual content in collaboration with EMEA South Core Marketing
- Build CIO and developer mindshare through regional activities, customer stories, and cross‑regional initiatives with Customer Success and Customer Marketing

Responsabilità

- 5+ years of marketing experience in B2B technology or field‑facing roles with integrated campaigns that generate pipeline
- Clear, confident communication across levels and teams
- Proficiency in Salesforce CRM, Slack, Tableau, Google Workspace, and Gemini
- Degree or equivalent relevant experience

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