Search Engine Optimization (Seo) Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79d9he

We are looking for a Search Engine Optimization (SEO) Specialist to identify strategies, techniques and tactics to increase the number of visitors to our website and obtain a high?ranking placement in the results page of search engines, thereby generating more leads for the business leading to new opportunities for driving growth. Responsibilities * Program in HTML, CSS and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors - this may involve working on images, video and PDFs. * Run pay?per?click (PPC) campaigns to increase revenue through sponsored online advertising. * Write original content for webpages tailored for the target audience. * Make technical recommendations to developers. * Constantly check search terms, rankings and analytics to monitor performance of our websites and make recommendations for improvement. * Engage with other businesses over link?building opportunities, to bring in paid commission for driving customers to their websites. * Employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance. * Drive targeted and loyal traffic to a website by community building. * Use social media to distribute content and encourage more external sites to link to our content - giving us more authority. * Develop and integrate content marketing strategies.



* Monitor the algorithms set by the search engines to keep up to date with changes. Qualifications * Proven experience in a similar role in the market research industry. * A genuine interest in SEO and digital marketing. * Evidence of a strong personal online profile, e.g. a blog, website or connections and interactions on various social media platforms. * A commitment to keeping your technical skills and knowledge up to date. * An inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming. * A good understanding of search engines. * An ability to understand social media platforms and how to use them to distribute content, gain more links and build successful campaigns. * A good understanding of PR and how to get the right messages out there. * An understanding of how customers search, where they search and why they seek an online service. * A good understanding of the wider marketing context. * Strong analytical skills for understanding ranking algorithms. * Excellent communication skills to educate, inform, manipulate and mediate across a number of stakeholders in an organization. * An understanding of, or experience of, HTML coding, and preferably Javascript, PHP and MySQL. * Proficiency in Microsoft Office and an excellent knowledge of Excel. * Some experience and knowledge of web hosting. Email us your resume at ****** #J-*****-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79d9he