Global Marketing AI Transformation Lead

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79gwq9

Barilla is seeking a senior Marketing AI lead to drive analytics and AI-driven transformation across content, localization, and governance.

Scopra di più sulle mansioni generali e sulle competenze richieste per questa occasione leggendo di seguito.

You will own the Marketing AI roadmap, deliver pilots, coordinate Marketing, Digital, Data/Tech, Legal, and agencies, and ensure trustworthy AI practices. xlwpduy

You will build AI fluency in Marketing, localize content for markets, define GenAI KPIs, and ensure governance with guardrails while enabling scalable, compliant AI-enabled content workflows.

#J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79gwq9