IM Specialist (Always ON + Hero moments)

03 ago - Milano
Azienda importante

About SAMY

SAMY Alliance is a global network of marketing and communications agencies that combine research, technology, strategy, creativity, and performance to deliver impactful solutions, messages, and experiences. We are the first international ecosystem of independent agencies designed to provide top-tier, data-driven creative solutions for brands, with a shared focus on driving growth.

Key Responsibilities:

- Campaign Management: Receive briefs and collaborate with L'Oréal and Samy's teams to develop creative and strategic campaign proposals.

- Influencer Selection: Identify and select appropriate influencer profiles for campaigns, create content calendars, and ensure content quality and requirements are met.

- Performance Supervision: Monitor daily campaign performance, making necessary adjustments to optimize results.

- Event Support: Assist and support events and brand activations, ensuring proper coordination between influencers and the brand.

- Collaboration: Work closely with the booking and data teams to negotiate, identify trends, and generate post-campaign reports.

- Issue Resolution:



Provide solutions for any issues that arise during campaign execution, maintaining a proactive and reactive approach.

- Results Analysis: Compile influencer results, draw conclusions, and identify opportunities for improvement, collaborating with the data team for additional social listening insights.

- Legal and Financial Coordination: Manage all legal and financial aspects related to assigned brands.

- Workflow Improvement: Identify and propose improvements in the workflow between the brand, agency, and influencers.

Requirements

- Experience: At least 2- 3 years of experience in influencer marketing.

- Languages: Italian and English. It's a plus if you speak Spanish.

- Skills: Strong social media knowledge, familiarity with influencer marketing trends.

- Attributes: Analytical mindset, creative thinking, ability to handle high workload, and strong problem-solving skills.

- Knowledge: Up-to-date with social media trends and the Portuguese influencer landscape.

- Education: Relevant degree or equivalent experience.

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