Trade Category Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79mm63

Actual Talent is the talent acquisition consultancy that offers Executive Search, RPO and Talent Solutions.

About the client:

Our client is a global food company based in Barcelona, Spain, operates in over 50 countries across Europe and Africa, offering more than 30 local brands.

We are seeking a strategic Trade Category Manager to lead the profitable growth of the category. Reporting directly to the Trade Marketing Director, you will manage the category at 360°, acting as the internal reference point with an end-to-end vision that integrates marketing, sales, and finance.

Strategy & Planning

- Define the category strategy per channel and client, setting clear objectives and KPIs.

- Transform market, shopper, and client insights into channel, assortment, price, and promotion strategies.

- Support the launch of new products (NPD), defining trade strategy, channel priorities, and success KPIs.

- Work closely with Marketing to ensure consistency between brand strategy and channel strategy.

Operational Execution & Analysis

- Develop and implement integrated trade plans covering assortment, price, promotions, and visibility.

- Analyze market, shopper, and performance data (sell-in / sell-out) to identify opportunities for profitable growth.





- Define promotional guidelines and constantly monitor their effectiveness.

- Contribute to the development of the "Perfect Store" and execution standards at the point of sale.

- Monitor category performance proactively, proposing corrective actions and improvement plans.

Cross-functional collaboration

- Act as the bridge between departments, ensuring consistency between strategy and execution.

- Work transversally with Sales, Marketing, and Finance.

- Communicate effectively and credibly with senior stakeholders.

What can you expect from us?

This is a great opportunity to join a leading FMCG company in a dynamic environment. You will be based in our Milan office . We value passion, commitment, and accountability

Requirements

- Experience: At least 7 years of experience in structured FMCG companies. Preferably a previous experience in Sales

- Core Background: A consolidated background in Trade Marketing is essential.

- Education: University Graduate.

- Technical Skills: Strong exposure to data analysis, pricing, and promotions topics. Experience in managing complex categories.

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79mm63