CRM Specialist

04 ago - Mestre
Experteer Italy

Experteer Overview

As a CRM Specialist in our Digital Business Team, you will manage loyalty programs across brands and drive CRM activities to boost customer retention. You will develop multi-channel communications in collaboration with marketing and monitor loyalty KPIs to safeguard data quality. You will partner with store operations and digital teams to optimize CRM actions and train store teams on CRM projects. This role supports Stefanel and other OVS Group brands, offering a hands‑on opportunity to shape omnichannel customer experiences within a sustainable, results‑driven culture.

Retribuzione / Benefits

- Operate loyalty programs for multiple brands
- Execute CRM activities to enhance retention and loyalty
- Develop multi-channel communications (newsletter, SMS, push) with marketing
- Monitor CRM and loyalty KPIs
- Manage customer database quality, integrity and enrichment
- Collaborate with store operations and digital teams to optimize CRM actions




- Provide training for store teams on CRM projects
- Lead CRM initiatives and loyalty programs for Stefanel and other brands with the CRM team

Responsabilità

- University background in Economics, Marketing, Statistics
- At least 3 years of CRM experience
- Proven experience within the Salesforce ecosystem
- Strong analytical mindset
- Solid project management skills
- Digital and innovation-oriented mindset
- Expertise in CRM and Retail reporting
- Excellent communication and presentation skills
- Team player in a fast‑paced environment
- Fluency in English

Requisiti fondamentali

- Wellbeing & Parenting programs
- Wellness area with free courses
- Learning & Development programs
- 25% discount on all our brands
- Flexible start times and lavoro da remoto options
- Health insurance included

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