Marketing Lead Italy
Pubblicato il 04-08-2026 - H&H Group | B in Torino
At H&H;, our vision is focused on premium nutrition and lifetime wellness;
Non si lasci sfuggire questa occasione: si candidi rapidamente se la sua esperienza e le sue competenze corrispondono a quanto descritto di seguito.
to inspire and achieve this vision we bring together seven international brands as we strive to make people around the world healthier and happier. We have established market positions in more than 15 countries in AsiaPacific, Europe, North America and Oceania with more than 3,400 employees working across the globe. We are excited about our future as we expand these premium, proven and aspirational brands to new markets, greeting consumers in all life stages.We have 3 business segments - Baby, Adult and Pet Nutrition and Care - , supporting whole-family health and happinessWe are passionate about our customers and community and are looking for similar-minded talent to join us. As an equal opportunity employer, we care deeply about creating an inclusive workplace where our team members feel valued, respected, and empowered.What this means for you The variety of work creates unlimited opportunities to excel across a breadth of disciplines;
you will be presented with a wealth of new pathways and opportunities to explore throughout your career. Working with us will be more than just a job;
we guarantee a life-changing experience as you step into an environment that moves quickly and presents new challenges daily.Our success as an organization is directly attributed to the health and happiness of our team. As a new team member, you will be empowered to positively contribute to our high-impact culture and be supported in bringing your whole self to work.We are passionate about our customers and community and are looking for similar-mind talent to join us! As an equal opportunity employer, we care deeply about creating an inclusive workplace, where are team members feel valued, respected and empowered.Role overviewIf you are a data-driven and passionate marketer, with commercial acumen, brand building flair and great interpersonal skills as well as an effective multi-tasker with a hands-on approach, your role will be to drive and oversee the marketing activities supporting the company’s growth in Italy. As the brand custodian, P&L; owner and key marketing point of contact for your market, your role will involve brand planning, activation, innovation and marketing and communication developmentKey Responsibilities:Strategy and Business acumen (P&L;)Based on an analysis of systemic information and consideration of resources, market drivers,
organizational values, and emerging economic conditions figure out strategic long term plan; Inject the culture of disruption in our strategic planning process.Evaluate new product categories to play inLaunch new Brands from scratchBrand stretching expertisePlanning & ActivationDrive understanding of category dynamics, consumer behaviors and competitive environment to provide marketing input at all stages of the brand lifecycle.Analyse market trends and drive actionable insight to help identify opportunities and corrective actions that help maximise sell-out.Champion digital activation and media (own-earned-paid)Champion traditional media activationOwn and fully manage your brand P&L.; Report on P&L; KPI performance on a monthly basis and recommend corrective actions and opportunities to maximize sales and profitability.Develop and execute 12-18-month marketing and media plan in your marketsDefine brand campaign and trade promotional calendar in line with business objectives, strategies and brand guidelinesLead post campaign analysis and marketing effectiveness review efforts to verify ROI and optimize brand support model. Share best practice with the wider regional and global teamsWork with Sales team to drive retailer engagement in brand plans and ensure flawless trade activationInnovation and Innovation StrategyIdentify and evaluate the potential of local opportunities for innovation to contribute to influencing the regional and global innovation pipeline.Lead localisation of regional and global innovation initiativesDevelop and execute flawless NPD launches in your markets.Lead the development of marketing assets, and management of brand sponsorship and partnership agreements in your markets together with local agencies, ensuring adherence to global brand equity.Act as a brand champion, ensuring brand equity and guidelines are upheld in all communicationsLead consumer understanding and market landscape understanding researchPeople ManagementManage your direct reports in accordance with organization’s policies and applicable regulations. Responsibilities include planning, assigning, and directing work;
appraising performance and guiding professional development;
rewarding and guiding employees;
addressing employee relations issues and resolving problems.Skills & Attributes Great interpersonal skills and eager to contribute to a positive, nurturing working environmentA nimble and inquisitive mind able to navigate in organizational and process complexities or ambiguity to get to the heart of the matter and make sound decisionsExcellent communicator both verbal and writtenEffective stakeholder manager able to lead through influencingSolid grounding in consumer marketing balanced with an entrepreneurial spiritAnalytical skills as well as strategic thinking and acute commercial acumenCreative flair and an eye for detailPeople oriented with experience in managing direct reportsCoaching and mentoring skillsStrong motivationAbility to manage conflicting prioritiesQualifications and Experience:Marketing/Business degree qualified8-10+ years Marketing experience in an FMCG/Healthcare environment, experience in food supplement category is a plusProven experience in analysing and interpreting market data from syndicated databases (e.G. IQVIA, Circana, New Line) is a mandatory requirement.Expert in sell-in/sell-out analysisLanguages: Native / bi-lingual Italian speaker fluency in English is a mustInternationally minded with experience in engaging with executive stakeholdersSolid experience of in-market brand/ product marketing/digital across all elements of the marketing mixAmazon know-how paid media management is a strong plusDemonstrated ability to think strategically and develop local brand strategy and plansExperience in communication development and media planning across multiple channelsExcellent understanding of cross functional working to deliver products to marketIndustry: Health care/Pharma.Contract: Full-time.Starting date: ASAPH&H; Group Headquarters in Italy: Viale Sarca 235, MilanHybrid way of working (Smart Working)As an equal opportunity employer, H&H; Group believes in the benefits of a diverse and inclusive workplace and aims to reflect the varied cultures within which we exist. We are committed to providing a working environment that is free from discrimination and harassment. All applicants will be considered, and our hiring decisions will be based on business needs, position requirements, and the qualifications and experience of individuals. xlwpduy If you require support or assistance during the application process, please notify us at the time of application and we will be sure to enable reasonable adjustments where suitable.