Senior Marketing Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79s47n

Senior Manager – Washing & Disinfection (EMEA)

Were currently exclusively partnering with a global medical technology organisation to appoint a Senior Manager responsible for driving the commercial and marketing strategy of its Washing & Disinfection portfolio across EMEA.

This is a highly visible regional leadership opportunity, working closely with global product management, sales, and clinical stakeholders to shape strategy, launch new products, and accelerate growth across multiple international markets.

Key Responsibilities

- Develop and execute the regional go-to-market strategy across the Washing & Disinfection portfolio.
- Drive market analysis, customer segmentation, competitive intelligence, and commercial positioning.
- Build relationships with Key Opinion Leaders (KOLs), clinical experts, and industry associations.
- Partner with global teams to influence portfolio strategy, product lifecycle management, and innovation.
- Lead regional product launches, creating compelling messaging, sales tools, and marketing campaigns.
- Develop engaging multi-channel marketing content aligned with commercial objectives.
- Create customer and sales training materials that communicate product benefits and clinical value.
- Monitor market performance and campaign effectiveness, using data to optimise future initiatives.
- Influence cross-functional teams across marketing, sales, product management,



and regional leadership.

What We're Looking For
- 10+ years' experience in marketing, including significant experience within Washing & Disinfection, infection prevention, medical devices, or a related healthcare field.
- Proven success leading regional marketing strategies across EMEA.
- Experience working within complex international matrix organisations.
- Strong commercial acumen with excellent analytical and strategic thinking skills.
- Ability to manage product launches, budgets, and cross-functional projects.
- Experience producing marketing content, sales enablement materials, and customer education programmes.
- Excellent communication and stakeholder management skills.
- Bachelor's degree required; Master's degree advantageous.
- Fluent English is essential, with additional European languages viewed favourably.
- Willingness to travel across EMEA (approximately 30%).

Ideal backgrounds include:
- Infection Prevention & Control (IPC)
- Endoscopy Reprocessing
- Sterilization & High-Level Disinfection
- Medical Devices
- Healthcare Marketing
- Product Management
- Strategic Marketing
- Commercial Excellence

Location: EMEA (flexible)

If this sounds like the next step in your career—or you know someone who would be a great fit—I'd be happy to have a confidential conversation. Feel free to message me directly.

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/79s47n