Digital Marketing & Performance Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7a33rx

Experteer OverviewIn this role you will plan, execute, and optimize multi‑channel digital campaigns across Google Ads, social platforms, marketplaces, email, and organic search. You’ll manage media investments, coordinate with internal teams and external agencies, and align activities with business objectives and revenue growth. You will analyze performance using GA4, Looker Studio, and GTM, turning insights into improvements. You’ll develop GEO best practices for AI‑powered search environments, contributing to brand visibility and growth in a collaborative setting.Retribuzione / BenefitsPlan, launch and optimize campaigns across Google Ads, Meta, LinkedIn and marketplacesCoordinate assets, timelines and approvals with internal teams and external agenciesCreate and optimize landing pages to support campaigns, launches and lead generationSupport setup and management of tracking via GTM, GA4,



and platform pixelsManage data flows and automations (including Zapier)Support cookie and consent management in line with GDPRMonitor campaign performance against KPIs using GA4, Looker Studio and dashboardsPost‑campaign analyses and action‑oriented recommendationsDevelop GEO best practices for AI‑powered search environmentsResponsabilitàBachelor’s degree in digital marketing, business, communications, or relevant fieldMinimum 5 years of digital marketing experience with multi‑channel campaigns and team leadershipExperience managing external agencies and media partnersFluent English; other languages a plusRequisiti fondamentaliPermanent contractSalary range 35,000–40,000 EUR (RAL)Welfare and benefits package#J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7a33rx