05 ago - Italia
Retention Side
About The Role Tutte le competenze, le qualifiche e l'esperienza necessarie per un candidato di successo sono elencate nella seguente descrizione. This role goes beyond traditional account management; You will translate business goals into actionable retention strategies, ensure KPIs are moving in the right direction, and guide both the client and internal team toward measurable growth. The ideal candidate understands eCommerce deeply, thinks in systems, and makes decisions based on data, not assumptions. Serve as the primary strategic contact for assigned client accounts
Define and evolve retention strategies aligned with business goals
Set and monitor KPIs tied to repeat purchase rate, LTV, lead to customer rate, etc.
Lead internal account teams and ensure tasks are executed on time
Conduct cohort analysis and extract actionable insights from performance data
Use analytics tools (GA4, TripleWhale, Lifetimely, etc.) Lead client calls, performance reviews, and quarterly planning sessions
Ensure cross‐channel alignment across Email, SMS, Push, Loyalty, and Direct Mail
3+ years of experience in retention marketing or lifecycle strategy
~ Strong understanding of eCommerce business models and unit economics
~ Proven experience managing client accounts and leading strategic discussionsDeep knowledge of Email, SMS, and retention‐focused marketing systems
~ Strong command of Klaviyo, understanding the platform inside out
~ Experience working with analytics tools (Google Analytics, Search Console, dashboards)
~
06 ago - Sommacampagna
PENTA FORMAZIONE
06 ago - Bresso
ETJCA
06 ago - Creazzo
Ali S. P. A
06 ago - Vicenza
Adecco Italia