Brand Manager

04 ago - Milano
Randstad Professional Italia

p For a premier leader in the food manufacturing sector, specializing in the production of high-quality pizza and authentic Italian culinary products, we're looking for a BRAND MANAGER.
p Tutti i candidati sono invitati a leggere attentamente la seguente descrizione del lavoro e le relative informazioni prima di candidarsi.
brpb Key Responsibilities /b /ppb Consumer Market /b /pulli Analyze consumer, shopper and market trends, channel dynamics and competitive landscape to identify opportunities.
/lili Monitor sell-out and consumer data to identify trends and recommend actions.
/lili Support the development and execution of marketing plans together with the European Marketing Manager and Trade Marketing Lead in Italy /lili Contribute to consumer recruitment initiatives and communication plans across TV, Digital, Brand Activations and PR.
/lili Support budget monitoring and PFME tracking.
/li /ulpb Brand Communication /b /pulli Collaborate with creative and communication agencies on brand assets and campaigns, ensuring consistency with brand positioning and identity.
/lili Support management of selected PL areas.
/li /ulpb Portfolio Innovation /b /pulli Support innovation and renovation projects from concept to launch and post-launch analysis.
/lili Build strong knowledge of the product portfolio,



production processes and factory operations.
/lili Maintain close collaboration with factory teams and international stakeholders to support export and market opportunities.
/li /ulpb Sales Cross-functional Collaboration /b /pulli Collaborate closely with Trade marketing and Sales teams, contributing to build effective trade stories and commercial initiatives.
/li /ulpb Skills Experience /b /pulli2–3 years of experience in Marketing, preferably FMCGs.
/lili Strong analytical mindset, curiosity and consumer understanding.
/lili Project management and cross-functional collaboration skills.
/lili Ability to manage multiple priorities in a fast-paced environment and to work under pressure and tight deadlines /lili Hands-on, proactive and problem-solving attitude /lili Sense of ownership, accountability and attention to detail.
/lili Resilient, flexible and adaptable to changing business priorities.
/lili Team-oriented, resilient and flexible attitude.
/lili Interest in digital marketing and food trends and consumer culture.
/lili Willingness to travel (approx. xrdbqlu 2 days/month) and work cross-functionally in dynamic contexts /lili Fluent English required /li /ul p Budget: /pp*****k + 2K Mbo + vantaggi.
/p /p /p

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