Senior Manager, Performance (Digital) Marketing

06 ago - Genova
Clarion Chase

Senior Manager – Washing &

• Disinfection (EMEA) Were currently exclusively partnering with a global medical technology organisation to appoint a Senior Manager responsible for driving the commercial and marketing strategy of its Washing &

• Disinfection portfolio across EMEA. This is a highly visible regional leadership opportunity, working closely with global product management, sales, and clinical stakeholders to shape strategy, launch new products, and accelerate growth across multiple international markets. Develop and execute the regional go-to-market strategy across the Washing &

• Disinfection portfolio. Drive market analysis, customer segmentation, competitive intelligence, and commercial positioning. Partner with global teams to influence portfolio strategy, product lifecycle management, and innovation. Lead regional product launches, creating compelling messaging, sales tools, and marketing campaigns. Develop engaging multi-channel marketing content aligned with commercial objectives. Create customer and sales training materials that communicate product benefits and clinical value. Monitor market performance and campaign effectiveness, using data to optimise future initiatives.



Influence cross-functional teams across marketing, sales, product management, and regional leadership. 10+ years' experience in marketing, including significant experience within Washing &

• Disinfection, infection prevention, medical devices, or a related healthcare field. Proven success leading regional marketing strategies across EMEA.

Experience working within complex international matrix organisations. Strong commercial acumen with excellent analytical and strategic thinking skills. Ability to manage product launches, budgets, and cross-functional projects.

Experience producing marketing content, sales enablement materials, and customer education programmes. Excellent communication and stakeholder management skills. Bachelor's degree required; Master's degree advantageous.

Fluent

English is essential, with additional European languages viewed favourably. Sterilization & High-Level Disinfection Medical Devices Healthcare Marketing Product Management Strategic Marketing Commercial Excellence Location: EMEA (flexible)

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