06 ago - Milano
Beiersdorf
We are looking for a highly motivated Digital Marketing Intern to join Beiersdorf Italy's Marketing Services Department in Milan.
Responsibilities Support management of digital channels (Paid Social, Search, Programmatic): track key performance indicators (KPIs), review campaign settings across platforms, and summarize final results Collaborate with Category Marketing Team to review digital campaign assets, tracking URLs, and asset taxonomy Analyze and report on campaign performance, identifying potential issues and suggesting optimization strategies Assist in development and review of social media PEDs for the company's main social media platforms Conduct website analysis to identify results, areas for improvement and potential issues Qualifications BA/MA degree in Economics, Communication, Marketing,
Digital Media Previous experience in the digital field would be a plus (preferably from a consultancy, a large company or a media agency) Previous experience in the cosmetics industry would be a plus Strong analytical skills, with a particular focus on data analysis and knowledge of tools such as Excel, Google Sheets, etc.
Interpersonal skills: proactivity with a positive attitude, problem‐solving mindset, organizational skills, adaptability, flexibility, and a strong sense of responsibility Knowledge of tools such as Google Analytics, Google Ads, DV360, Facebook Business Manager, TikTok Ads, and Amazon Marketing Services is a plus Languages: fluency in both Italian and English
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