Retail Activation & CRM Programs Lead

06 ago - Roma
Fendi

Fendi, Rome HQ, seeks a Retail Activations Specialist to lead all formats of retail activations in boutiques and external venues, partnering with regional CRM teams. You will build the activation calendar, define formats from in-store to remote events, and coordinate with HQ and zone teams to ensure effective scheduling, ROI-focused delivery, and alignment with the 360° marketing plan.

Fluency in English, 4+ years in CRM or retail operations, and strong project management are required, with a

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