Digital Paid Media Specialist, EMEA

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7bibfc

ph3Essential Responsibilities: /h3ulliSetup, manage and optimise paid campaigns across Google Ads, Microsoft (Bing) Ads, Meta Ads and other PPC platforms (such as Programmatic, LinkedIn, etc.) /liliConduct daily performance monitoring of the EMEA PPC campaigns necessary optimisations (including bid strategy, keyword search term review, ad copy and asset testing, goal and objective, targeting, etc.) /liliDrive EMEA Shopping Campaigns: manage existing campaigns (including optimisations, analysis, opportunities trends), and drive Shopping expansion in existing and new markets. /liliAssist in Feed health checks, updates unlock opportunities with CSS. /liliPerform regular account audits in EMEA accounts to identify areas for performance improvement. /liliAnalyse campaign data to extract insights, trends, and actionable recommendations for the region. /liliCreate copies and assets for the PPC campaigns in any language needed, with the support of AI tools. /liliCollaborate with the Analytics team ensuring performance tracking of PPC Campaigns. /liliReport regularly on key performance metrics (CPC, CTR, ROAS, CPA, Conversion Rate, etc.) and learnings/conclusions of the PPC campaigns, with a vision of scaling best practices in the region. /liliSupport the integration of automation tools and AI-driven optimisation techniques. /liliContribute to SEO and website performance discussions where PPC overlaps with broader digital strategy. /liliAssist in the creation of HubSpot landing pages for PPC Campaigns, including SEO best practices, A/B testing and measurement. /li /ulh3Desired Qualifications: /h3ulliMinimum 3+ years of hands‑on experience managing PPC campaigns, preferably in an international or EMEA context. /liliTypically, a Bachelor's Degree or global equivalent in Digital Marketing or a related discipline. /liliProven proficiency in Google Ads, Meta Ads, Microsoft (Bing Ads). /liliExcellent understanding of PPC campaigns (types, channels, structures, strategies) /liliExperience with Google Analytics, Google Tag Manager, and understanding of tracking setup for conversions and audiences.



/liliExcellent analytical skills for data analysis and reporting. /liliExperience working with large‑scale budgets and multi‑country campaigns. /liliExperience with landing page creation in HubSpot or similar platform. /liliProficiency in ad copy and asset creation for PPC campaigns. /liliKnowledge of other digital channels (SEO, Social, Programmatic, Email). /liliGoogle Ads Certification is preferred. /liliStrong English communication skills – written and spoken fluency required. (other European languages is a plus) /liliAgency experience is an advantage (although not a requirement) /li /ulpHenry Schein Italy is committed to the principles of equal opportunities in employment in all areas of work that it involves, combating any form of discrimination based on sex, race, skin color, nationality, ethnic or national origin, religion, sexual orientation, marital status, disability, age or other legally protected characteristics. /ppOver 90 years ago Henry Schein borrowed $500 to start a corner pharmacy in Queens, New York, nearly 30 miles from Melville, New York, where our corporate headquarters resides today. In the depths of the Great Depression, Henry and his wife Esther made a bold bet on their future all while living their values of helping health happen and caring for their team and the community they served. Their belief paid off far beyond what Henry and Esther might have dared to imagine in 1932. Henry Schein is now a Fortune 500 Company powered by a network of people and technology to be the world’s leading provider of health care products, services and solutions to office‑based dental and medical practitioners.



/ppSince our founding we have stayed true to Henry and Esther’s values which has allowed us to evolve, expand, and grow our Company. Now serving more than 1 million customers in 33 countries and territories, the Company's network of trusted advisors provides more than 1 million customers globally with more than 300 valued solutions that help improve operational success and clinical outcomes. /ppWe invite you to join approximately 25,000 Team Schein Members, who are critical to our success and are at the core of our Team Schein Values as our founders would have wanted. We live those values by ensuring that our culture focuses on the wellness of our team, which we accomplish by providing a safe space for individuals to develop and contribute authentically, with opportunities to give back to society and the communities where we live and work. No matter the role you are seeking, we encourage you to come be a part of a team that makes the world a healthier place. /ppHenry Schein embraces diversity and is committed to providing equal opportunity to employees and applicants. If you are unable or limited in your ability to complete the application process, including the use or access of as a result of a physical or mental impairment, you can request reasonable accommodations. /ppPlease e-mail the appropriate email address below with the type of accommodation you are requesting. Please include your first and last name, phone number, position for which you are interested in applying and geographic location in your request. /ppUS Candidates: UK and Ireland Candidates: Australia and New Zealand Candidates: Malaysia Candidates: Italy Candidates: /ph3Work Arrangements /h3ulliWork From Home: Work is performed directly from the TSM's home office. /liliHybrid: Time is scheduled between working from a TSM home office and at a company facility, as required. /liliOnsite: Work is performed exclusively at a company facility. /liliField: Position requires traveling to different locations within a specific geographic territory, as assigned. /li /ul /p #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7bibfc