Manager, Partnership Marketing IT

09 ago - Milano
Nessun nome

The CompanynnPayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. nnWe operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.nnWe offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade. nnOur beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do u2013 and they push us to ensure we take care of ourselves, each other, and our communities.nnJob Summary:nnOur team is looking for a passionate and experienced marketer with a drive to build game-changing co-marketing partnerships for Italy. Being a valuable part of the consumer partnerships marketing team, you wonu0027t just manage collaborations, youu0027ll create them. Partnership marketing is one of the most important areas of driving business success for PayPal accelerating the connections between consumers and merchants in the most inspiring ways. The role focuses on developing and executing outstanding co-marketing campaigns and merchant programs with external partners/merchants, driving measurable ROI for both sides. nThe ideal candidate is a self-starter who can create innovative campaign concepts, negotiate and collaborate effectively PayPal Sales, with external partners, and lead cross-functional teams to deliver at high quality. You should bring proven experience in partnership or co-marketing, strong ROI orientation, and the ability to influence internal and external stakeholdersnnJob Description:nnEssential Responsibilities: nn * Develop and manage partnership marketing strategies to drive business growth and engagementn * Build and maintain relationships with partners, including regional system integrators, digital agencies, and consultantsn * Audit the existing developer program experience and identify areas for improvementn * Design, build, and deploy strategic marketing communications to support the developer lifecyclen * Take ownership of developer-focused platforms, enhancing architecture, content, and SEOn * Plan and execute lead generation campaigns and lifecycle communications for developersn * Manage Developer Meetup events, including invitations, logistics,



and executionn * Collaborate with partners to create joint go-to-market strategies and co-marketing initiativesn * Create marketing toolkit content to help developers promote solutions on their own channelsn * Work closely with data and analytics teams to track performance and optimize strategiesnnnnMinimum Qualifications:nn * 5+ years relevant experience and a Bacheloru2019s degree OR Any equivalent combination of education and experience.nnnnAdditional Responsibilities u0026 Preferred Qualifications:nnMeet The Team nAs a part of PayPalu0027s SEU Consumer Marketing team, our Partnership Marketing function is tasked with building partnerships to drive our SEU consumer objectives. You will partner with merchants, sales team and internal teams to support you in your campaign development. Our team ambition is to be recognized as one of the most storied and prized marketing teams worldwide, our team is guided by six key principles: nnn * Own the Numbers u2013 Drive growth and own the success metrics.n * Be Brand Proud u2013 Embrace and champion the PayPal brand.n * Experience Matters u2013 Prioritize customer experience in everything we do.n * Take Big Swings u2013 Pursue bold and innovative ideas.n * Itu0027s Never Someone Elseu0027s Problem u2013 Take accountability and initiative.n * Donu0027t Tick Boxes u2013 Strive for excellence and avoid settling for the status quo. nnnnnYour Way to Impact nAt PayPal, weu0027re proud to be one of the most respected brands for the payment. This role looks to deepen engagement amongst our consumer base via partnerships. It offers a unique chance to work alongside some of the biggest brands in the region to drive re-appraisal of how customers think and feel about PayPal and ultimately transform the way that consumers engage with PayPal. As a seasoned marketer, you will notably: nnn * Be a consumer champion: Deliver impactful marketing partnerships putting yourself in the mind of the consumer and championing the PayPal brandn * Be commercially minded: In collaboration with our analytics teams, identify, validate and measure our marketing partnershipsn * Be customer facing: In collaboration with our Sales and Customer Success teams, build strong co-marketing relationships with our largest merchant partners nnnnnYour Day-to-Day nnn * Relationship with merchants: Build strong partnerships with merchant partners to create innovative collaborations and deliver premium consumer campaigns that drive volume growth for both the merchants and PayPal.n * Channel Marketing Strategy and Planning: Develop and execute comprehensive channel marketing strategies that align with PayPalu0027s business objectives and partner goals. This includes identifying new opportunities for growth and optimising existing programsn * Campaign Execution: Lead the creation and execution of co-branded marketing campaigns, including but not limited to CRM and paid median * Performance Analysis: Track, measure, and analyse the performance of all channel marketing activities. Use data and insights to optimise campaigns, demonstrate ROI, and report on key metrics to stakeholdersn * Content and Collateral: Collaborate with internal teams to develop and produce marketing collateral, sales tools, and enablement materials tailored for channel partnersn * Cross-Functional Collaboration: Work closely with sales, product, and brand marketing teams to ensure channel marketing efforts are integrated and support overall business and go-to-market strategiesn * Budget Management: Effectively manage the channel marketing budget, ensuring all spend is aligned with strategic priorities and delivers maximum impactn * Market Insight:



Stay informed about market trends, competitor activities, and channel partner developments to identify new opportunities and maintain a competitive edgennnn nnnWhat You Need To Succeed nnn * A seasoned marketing professional with broad consumer marketing experiencen * Experience in partnership marketing or commercial rolesn * As keen to dive into the numbers as they are to write a creative briefn * A strong presenter who is comfortable representing PayPal in front of our largest customersn * Results-driven with a test-and-learn mentalityn * Collaborative, eager to work in an international environment and across multiple teams. n * Autonomous, proactively coming up with proposals and initiatives.n * Team spirited, entrepreneurial, eager to take responsibilityn * Strong commercial and financial acumenn * Above all, someone with a positive attitude with the willingness to get stuck inn * Fluency in English u0026 ItaliannnnnSubsidiary:nnPayPalnnTravel Percent:nn0nnPayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. When making an application directly, we will never ask you to share passwords, one-time passcodes (OTP), or verification codes. Any such request is a red flag and likely part of a scam. All communication regarding your application will come from official PayPal email domains. If you suspect fraudulent activity, please report it immediately. To learn more about how to identify and avoid recruitment fraud please visit https://careers.pypl.com/contact-us. nnFor the majority of employees, PayPalu0027s balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.nnOur Benefits:nnAt PayPal, weu2019re committed to building an equitable and inclusive global economy. And we canu2019t do this without our most important asset-you. Thatu2019s why we offer comprehensive, choice-based programs, to support all aspects of personal wellbeingu2014physical, emotional, and financialu2014delivering meaningful value where it matters most. We strive to create a flexible, balanced work culture with a holistic approach to benefits, including generous paid time off, healthcare coverage for you and your family, and resources to create financial security and support your mental health.nnWho We Are:nnClick Here to learn more about our culture and community.nnCommitment to Diversity and Inclusion nnPayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at (email hidden). nnBelonging at PayPal:nnOur employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.nnAny general requests for consideration of your skills, please Join our Talent Community. nnWe know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please donu2019t hesitate to apply.n

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