Global Customer Insights Senior Analyst

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ph3About OTB Group /h3 /brpOTB is an international fashion group comprising the iconic brands Diesel, Jil Sander, Maison Margiela, Marni and ViktorRolf. It also controls the Staff International and Brave Kid companies and holds a stake in American brand Amiri. OTB – short for “Only The Brave” – believes in the possibility of pushing beyond the frontiers of fashion and style to support the creativity of international talents and express in full the innovative spirit and uncompromising courage of its founder and chairman, Renzo Rosso. With more than 7,000 employees worldwide, the Group is founded on a digital approach centred on the consumer, a concrete long-term commitment to the creation of a sustainable, technologically driven business, and close attention to social issues through OTB Foundation. /p /br /brh3About OTB Group /h3 /brpOTB is an international fashion group comprising the iconic brands Diesel, Jil Sander, Maison Margiela, Marni and ViktorRolf. It also controls the Staff International and Brave Kid companies and holds a stake in American brand Amiri. OTB – short for “Only The Brave” – believes in the possibility of pushing beyond the frontiers of fashion and style to support the creativity of international talents and express in full the innovative spirit and uncompromising courage of its founder and chairman, Renzo Rosso. With more than 7,000 employees worldwide, the Group is founded on a digital approach centred on the consumer, a concrete long-term commitment to the creation of a sustainable, technologically driven business, and close attention to social issues through OTB Foundation. /p /br /brpReporting to the Global Customer Insights Manager, the Global Customer Insights Senior Analyst supports CRM data governance, customer segmentation and analytics, helping maintain a reliable, unified customer view and turning customer data into insights and reporting that support commercial and strategic decisions. /p /br /brpThe role is hands‑on and execution‑focused, covering data quality checks, KPI reporting, campaign analysis and support to predictive modeling and Customer Engagement Programs. It partners closely with the Global Customer Insights Manager and cross‑functional teams (IT, Marketing, Retail) to ensure accurate, timely and actionable customer data across all touchpoints. /p /br /brh3Key Responsibilities:



/h3 /brul /brliSupport CRM data governance and data quality checks, helping ensure compliance with privacy regulations (GDPR) and consent management, in partnership with IT. /li /brliMaintain and update customer database segmentation, contributing to a single, unified customer view across all touchpoints. /li /brliBuild and maintain CRM KPI reports and dashboards to track acquisition, engagement and retention performance. /li /brliAnalyze customer data and prepare clear, actionable summaries to support commercial and strategic decisions. /li /brliSupport the development and maintenance of predictive analytics and scoring models (e.g. churn, CLV) under the guidance of the Manager. /li /brliHelp define campaign targets, monitor campaign performance and support test‑and‑learn (A/B testing) activities. /li /brliContribute to analytical and predictive models used for one‑to‑many and one‑to‑one targeting. /li /brliSupport the implementation and day‑to‑day management of Customer Engagement Programs, among which the Loyalty Program. /li /brliPerform regular data quality controls and audits across CRM platforms and customer databases, flagging and helping resolve data integrity issues. /li /brliAssist in the evaluation of CRM and customer analytics tools, coordinating with IT and external vendors as needed. /li /br /ul /br /brh3Requirements: /h3 /brul /brli2-4 years' experience in CRM, Customer Insights, Data Analytics or a related analytical role, ideally within luxury or premium fashion retail. /li /brliWorking knowledge of CRM data governance, database segmentation and customer data management, including privacy and consent frameworks (GDPR). /li /brliHands‑on experience with data analysis and reporting tools, with the ability to build clear KPI dashboards. /li /brliExposure to predictive/scoring models (e.g. churn, CLV) or strong interest in developing these skills.



/li /brliExperience supporting CRM campaign execution and monitoring, with a test‑and‑learn (A/B testing) mindset. /li /brliStrong Excel and big data‑handling skills; familiarity with AI is a big plus. /li /brliGood knowledge of CRM platforms and BI tools is strongly appreciated. /li /brliGood stakeholder management skills, with the ability to work cross‑functionally with IT, Marketing and Retail. /li /brliDetail‑oriented, analytical mindset with a proactive, hands‑on approach. /li /brliGenuine passion for the client and service excellence, and knowledgeable about the Fashion Luxury industry. /li /brliFluent in English. /li /br /ul /br /brpLocation: Milano (MI) /p /br /brh3Compensation Level: /h3 /brul /brliCCNL Textile Industry, Level 6° /li /brliSalary range (gross annual): €35.000 - €42.000 /li /brliVariable incentive plan: 5% of gross annual salary /li /br /ul /br /brpThe final offer will be determined based on experience, skills, and level of responsibility. We are open to candidates with different levels of seniority. /p /br /brh3What We Offer: /h3 /brul /brliA dynamic, and international work environment /li /brliContinuous learning and professional development opportunities /li /brliExposure to multiple business functions and cross‑functional collaboration /li /brliFlexible working hours and lavoro da remoto options /li /brliWork‑life balance initiatives /li /brliSupplementary health insurance /li /brliSupplementary pension plan /li /brliDiversity and inclusion policies /li /brliCorporate volunteering initiatives /li /brliExclusive discounts on OTB Group brands' products /li /brliTicket Restaurant /li /br /ul /br /brh3Diversity, Equity Inclusion: /h3 /brpAt OTB, we believe diversity is a strength: every perspective, background, and experience enriches our culture and fuels our creativity. We celebrate our differences and are proud to be an equal opportunity employer. /p /br /brpWe welcome applications from all individuals regardless of gender, age, ethnicity, sexual orientation, disability, or any other personal characteristic. /p /br /brpCandidates who require reasonable accommodation at any stage of the selection process are encouraged to inform the HR team: we will take every necessary step to ensure equal opportunity to participate. /p /br /brp#OTB /p /br /brpPrivacy policy available here: /p /p #J-18808-Ljbffr

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