Develop strong networks across local and regional digital publications. Identify and activate local PR opportunities linked to cultural moments, events, and campaigns. Develop a program of in store events and activations at Via del Corso, in collaboration with central teams and under the PR & Communication Manager supervision.

Support the positioning of the flagship store as a key brand and cultural destination. Contribute to local marketing initiatives aimed at increasing footfall and brand engagement.

Support Lush

Italy PR specialist with local creators management across Rome and the Central Southern region. Support product seeding, one to one meetings, and event invitations for local talent. Help grow and activate a broader local community of customers, creators, media, and brand advocates.

Collaborate closely with the Communications team on creative development and execution.

Support reporting on PR and marketing activity, evaluating impact on brand awareness and business results. 1 to 2 years’ experience in PR, communications, or marketing (agency or brand side). ~ Based in Rome with strong knowledge of the local media, cultural, and creator landscape. ~ A confident storyteller with excellent writing and copy editing skills. ~ A proactive mindset, eager to learn and well connected to local city life and cultural activity. ~ Creativity and confidence to challenge traditional communication approaches. ~ Strong planning skills with exceptional attention to detail. ~ Fluent Italian (native level) and excellent English (written and spoken). ~ Degree in Communication, Humanities, or related field. #

Regional Communication Specialist - Ftc 12 Months

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