Director, Sales Iberia & Italy - Hoka

08 ago - Bardi
Experteer Italy

As Sales Director for HOKA in Iberia and Italy, drive long-term growth and the regional retail ecosystem.
Lead the shift from distributor-led to branch-led market structure, building a high-performing sales team and strong partner relationships.
You will grow revenue, market share, and brand equity while upholding brand presence across touchpoints.
This role offers strategic impact in a fast-paced, consumer-focused environment with a mission to deliver exceptional results and elevate the brand.
You will work closely with cross-functional teams to translate plans into measurable outcomes.
Competitive pay and bonuses Generous holidays and bank holidays Discounts and perks for employees Volunteer opportunities Growth and development programs Hybrid and flexible working environment Localize and execute the EMEA plan for the market, achieving sales goals Lead, coach, and develop sales representatives and teams Oversee the retail ecosystem with brand-guided strategies Forecast seasonal sales and product demand with marketing and DTC teams Collaborate with Trade Marketing on campaigns and requirements Drive profitability and sales within target markets Share sales insights with EMEA leadership and other functions Recruit, train,



and implement succession planning for sales teams Ensure compliance with brand guidelines, training, and standards Promote Deckers' ethics and values across teams and partners Represent the brand positively and deliver service excellence Identify sales opportunities through data analysis and market comparison Lead weekly sales meetings and ongoing development initiatives Cultivate relationships with senior partners and retail buyers Mentor teams to ensure high performance and accountability Maintain strong alignment with cross-functional partners Embrace an inclusive, diverse working environment Substantial experience in national-level sales/marketing with proven sales leadership Experience in sports goods and footwear is desirable Experience in cross-functional/matrix organizations Proven brand management and successful sales track record Strong problem-solving, negotiation, and presentation skills Ambitious, confident, emotionally intelligent, results-driven Ability to work under pressure and adapt to ambiguity Excellent communication, collaboration, and organizational skills
As Sales Director for HOKA in Iberia and Italy, drive long-term growth and the regional retail ecosystem.
Lead the shift from distributor-le #J-*****-Ljbffr

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