08 ago - Firenze
Experteer Italy
Senior Marketing Director Molecular EMEA
Manager / Team Leader
As Senior Marketing Director for the Molecular Franchise in EMEA, you will translate global molecular strategy into regional priorities and lead cross-country execution.
You'll manage a regional team, drive launches, and consolidate market insights to influence global planning.
You will act as a strategic connector between global and local marketing, ensuring aligned, localized market activation.
This role offers influence across a matrix organization and the chance to shape molecular diagnostics growth across 8 clusters in EMEA.
competitive compensation package travel opportunities (~30%) Cascading and regionalizing global Molecular strategy for EMEA with clear priorities Coordinate regional launches using the Launch Excellence framework and ensure market readiness Gather and synthesize Voice of Customer to inform global strategy and product development Support local teams with consistent, locally relevant marketing execution and elevate blockers Lead regional collaboration between Global Product & Market Management and cluster marketing teams Drive cross-functional alignment, internal communications,
and reduce duplicated effort Identify opportunities to centralize marketing activities for scale and efficiency Lead and develop the regional Molecular Marketing team, influencing without direct authority Master's degree in Marketing, Life Sciences, Business, or related discipline 7–10 years of progressive marketing/commercial experience in the IVD industry Strong experience in the Molecular market Experience in regional/cross-country roles and in matrix, multicultural environments proven managerial ability to lead, coach, and develop teams Track record in successful product launches, franchise management, or portfolio ownership Strong business acumen, analytical thinking, and ability to translate insights into priorities Excellent communication, influencing, and stakeholder management skills Fluency in English; other European languages advantageous
As Senior Marketing Director for the Molecular Franchise in EMEA, you will translate global molecular strategy into regional priorities and ... #J-*****-Ljbffr
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