Customer Marketing Junior Specialist Direct PH

10 ago - Italia
Haleon

About the role
We are looking for a Customer Marketing Junior Specialist Direct Pharmacy who can develop new commercial opportunities in Direct Ph. channel.
Key responsibilities
- Support in implementation channel trade strategies and canvass executions.
- Collaborate on channel specific growth plans, based on shopper, retailer and market insight related to different brands.
- Understand shoppers and customers’ needs in order to increase sell-out performance.
- Collaborate with Sales and Sellout specialist field forces to ensure brilliant execution and deployment of the strategy in the Point of sale.
- Support in managing relation with external partner and agency (merchandising, in store activities, agencies, etc...).
- Direct Ph. Channel performance and KPI Tracking.
- Monitoring commercial strategies execution in order to leverage good performance and suggest corrective actions if needed.
- Analysis of competitors’ plans and strategies through the analysis of market data.
- Improving brand presence and campaign execution across trade through excellence in in-store planning,



execution and tracking in alignment with the annual marketing priorities.
- Monitoring competition and industry trends to identify opportunities for growth.
- Stakeholder management across different functions (marketing, sales, supply chain, customer service).

Qualifications and skills
- >1 years’ experience in pharmacy environment in trade marketing roles
- Experience in working in Direct Pharmacy channel
- Experience in working on core business drivers (assortment, stock, layout, pricing, promotion)
- Use of all office package (with focus on powerpoint and excel)
- Strong analytical skills and comfortable dealing with numerical data
- Smart approach with dashboards and databases to monitor performance
- Effective communication skills (developed listening skills/ ability to explain, train and coach), enthusiastic, creative person who thinks in terms of solutions, curiosity and passion for his

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