Sales Representative
Pubblicato il 10-08-2026 - Altra Running in Italia
Sales Representative – Outdoor Running (Altra Running, Central & Southern Italy) At Altra, we believe everyone deserves to experience the joy of moving naturally. Founded in 2009 and now part of VF Corporation, Altra has become one of the most innovative and fastest-growing brands in the running industry.Live the Brand
Our mission is simple: to unleash human potential by inspiring people to move naturally and confidently, whether they are preparing for their first race, setting a personal record, or exploring new trails.
How You Will Make a Difference As a Sales Representative, you will be responsible for driving sustainable growth across a portfolio of wholesale accounts while strengthening Altra's presence within the running and outdoor community. You will serve as the primary commercial contact for your territory, building strategic partnerships with retailers, identifying growth opportunities, and ensuring outstanding brand execution both in-store and in the local market.
Key priorities include:
- Managing and growing wholesale accounts across Central & Southern Italy.
- Building strong relationships with retailers and key decision-makers.
- Delivering seasonal and annual sales targets in line with Country and EMEA strategy.
- Executing the seasonal Go‑To‑Market process, ensuring strong sell-in and sell-through.
- Identifying new business opportunities and driving profitable account growth.
- Ensuring excellent brand visibility, merchandising, and in-store execution.
- Monitoring market trends, competitor activity, and consumer insights to identify opportunities.
- Supporting local marketing activations, retail events, races, demo days, and community initiatives.
- Delivering product and brand training to retail staff and partners.
- Acting as a brand ambassador, strengthening Altra’s presence within the running and outdoor community.
Skills For Success
- Minimum 2 years of experience in Sales, Account Management, Business Development, or a similar commercial r