Senior PPC Specialist
Pubblicato il 11-08-2026 - DIESEL in Milano
ppDiesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores. /p h3Senior PPC Specialist /h3 pAt Diesel, location Milan, we are looking for a Senior PPC Specialist to join our E-commerce team, with deep technical and analytical expertise to drive and optimize paid media campaigns across global markets. /p pHe/She will report directly to the Digital Marketing Analytics Manager. /p h3Main responsibilities: /h3 ul liPlan, implement, and optimize paid media campaigns across Google Ads, Meta, Microsoft Ads (Bing), and Criteo /li liLeverage Search Ads 360 (SA360) to manage, automate, and optimize large-scale paid search campaigns /li liMonitor key KPIs, develop in-depth performance reports, and provide strategic insights on campaign performance, customer journey, and ROAS /li liCollaborate closely with SEO, CRM, Media, Analytics, and Content teams to integrate paid media into omnichannel marketing strategies /li liConduct A/B testing and continuously optimize targeting, creatives,
and campaign performance /li liSupport the development and execution of paid media strategies for new international markets and audience segments /li liBuild and strengthen relationships with internal teams and external stakeholders to drive cross-functional collaboration /li liDrive innovation by identifying, evaluating, and introducing new tools, technologies, and best practices to enhance campaign effectiveness /li /ul h3Requirements: /h3 ul liAt least 6 years of experience managing multi-platform paid media campaigns within agencies or established, complex organizations /li liStrong proficiency in Search Ads 360 (or equivalent), Google Ads, Microsoft Ads, Meta Business Manager, and Programmatic Advertising platforms /li liExperience with Adobe Analytics (preferred) or Google Analytics 4 and Google Tag Manager /li liPrevious experience in the fashion, luxury, or e-commerce industry is highly desirable /li liStrong analytical mindset, with exceptional attention to detail and the ability to interpret and work with large datasets /li liFluent English is required; native or professional proficiency in Italian is a plus /li /ul h3Location: /h3 pMilan (MI) /p h3Compensation Level: /h3 ul liCCNL Textile Industry, Level 6° /li liSalary range (gross annual): €40.000 - €45.000 /li liVariable incentive plan:
10% of gross annual salary /li /ul pThe final offer will be determined based on experience, skills, and level of responsibility. We are open to candidates with different levels of seniority. /p h3What We Offer: /h3 ul liA dynamic, and international work environment /li liContinuous learning and professional development opportunities /li liExposure to multiple business functions and cross-functional collaboration /li liFlexible working hours and lavoro da remoto options /li liWork-life balance initiatives /li liSupplementary health insurance /li liSupplementary pension plan /li liDiversity and inclusion policies /li liCorporate volunteering initiatives /li liExclusive discounts on OTB Group brands' products /li liCorporate welfare services, including company restaurant, gym, beauty centre, nursery and osteopathy studio (for Breganze) /li liTicket Restaurant (for Milan) /li /ul h3Diversity, Equity Inclusion: /h3 pAt OTB, we believe diversity is a strength: every perspective, background, and experience enriches our culture and fuels our creativity. We celebrate our differences and are proud to be an equal opportunity employer. /p pWe welcome applications from all individuals regardless of gender, age, ethnicity, sexual orientation, disability, or any other personal characteristic. /p pCandidates who require reasonable accommodation at any stage of the selection process are encouraged to inform the HR team: we will take every necessary step to ensure equal opportunity to participate. /p pPrivacy policy available here: /p /p #J-18808-Ljbffr