Digital Sales Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7cy8n0

Digital Sales Manager – Overview
We are looking for a Digital Sales Manager to lead a complex digital sales organization across three interconnected streams: Outbound Campaign-based Sales/inside Sales, Specialist/Collaborative Sales, and Digital Self-service Channels.
The role involves driving performance across telesales campaigns, specialist support to field sales, and online sales channels, ensuring efficiency, conversion, and continuous optimization.
Responsibilities Lead a structured sales organization across multiple locations (Milan, Bologna, Tuscany).
Directly manage a layer of team leaders (manager of managers) responsible for operational teams.
Drive sales performance through outbound campaigns and manage the full funnel (contacts, conversion, productivity, ROI).
Oversee external vendors and telesales providers, ensuring efficiency, quality, and alignment with internal standards.
Implement and monitor a data-driven sales model, leveraging KPIs, dashboards, and analytics to optimize performance.
Strengthen a collaborative selling model, working closely with other sales channels to increase share of wallet.
Develop team capabilities, particularly among junior managers, bringing structure, discipline, and scalable processes.
Qualifications Degree in Business, Economics, Engineering, or equivalent.
8–10 years of experience in sales management roles, preferably within digital sales, inside sales, telesales,



or structured outbound campaign environments.
Experience in B2 B contexts with high-volume, fragmented customer bases (SMBs/prosumers).
Proven experience as a manager of managers, leading structured teams.
Strong experience in sales funnel management, campaign performance, and conversion optimization.
Advanced analytical capabilities and a strong data-driven mindset; ability to define KPIs, analyze performance, identify patterns, and drive continuous improvement.
Experience managing external vendors and outsourced sales teams.
Exposure to digital/self-service sales channels (e?commerce, online funnels) is a plus.
Ability to work across different sales models: efficiency-driven outbound and collaborative selling.
Fluent in English and Italian.
Benefits Competitive base salary: €66,000 – €86,000 with a variable component linked to performance.
Wellbeing Digital Wallet: €3,850 per year.
Personal budget to support wellbeing: travel, medical expenses, parental support, sports, and reimbursements for personal services such as childcare and caregiving.
Hybrid work model with flexibility and autonomy over office presence.
Growth opportunities through tailored learning paths and concrete development opportunities.
Inclusive workplace built on trust, collaboration, and the value of diverse perspectives.
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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7cy8n0