Brand Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7d9nmc

Safilo is among the most important players in the eyewear market for design, production and distribution of sunglasses, prescription frames, sports glasses, helmets and goggles. Among our brands we boast of some timeless brands such as Polaroid and Carrera and other cutting‐edge brands. We believe in the centrality of people, the importance of innovation and sustainability, which are an inclusive path where we are all involved. We are currently looking for a Global Brand Manager to join the Home Brands marketing area for our Padua Headquarter . The person will be responsible for the management and business development of their assigned brands.
As a Global Brand Manager, you will be responsible for:
Defining annual marketing plans by gathering commercial feedback on brand performance across local markets, collection positioning, and distribution strategies, and by developing growth initiatives for the assigned brands across product development, communication, and trade marketing activities.
Managing product collections, including the preparation of commercial briefs,



collection selection and approval with internal stakeholders, pricing strategy, product ranking, and life‐cycle management.
Monitoring sales performance, business plans, and marketing expenditures, identifying potential risks and issues and recommending actions to ensure brand growth and profitability targets are achieved.
Managing special projects, contributing to their conception, providing key inputs, coordinating cross‐functional teams, and overseeing successful implementation.
Driving GTM tools and initiatives, with a strong focus on training support, ensuring the effective development and communication of product features, benefits, and value propositions to diverse stakeholder groups.
You have at least 5 years of professional experience in Marketing and/or Brand Management.
You have excellent written and spoken English skills.
You are highly proficient in Microsoft Office Suite, particularly Excel

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7d9nmc