Middle Marketing Data Analyst

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7d9qg3

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Middle Marketing Data Analyst based in Italy.

As a Middle Marketing Data Analyst, you’ll turn marketing and tracking data into actionable insights that improve customer acquisition, conversion, and retention.
You’ll analyze user behavior across the entire marketing funnel, from visits and clicks through registrations and deposits.
The role combines hands-on data analysis with dashboard development, experimentation, and continuous optimization of marketing performance.
You’ll work closely with data engineers, web analysts, and business teams to improve data quality, reporting, and marketing data pipelines.
Your insights will help teams identify performance issues, uncover optimization opportunities, and make better data-driven decisions.
This is a fully remote, collaborative environment where autonomy, initiative, and continuous learning are highly valued.




You’ll have the opportunity to grow your analytical expertise while working with modern data and visualization tools on international projects.

Accountabilities
- Analyze data from tracking systems and other sources to understand user behavior across the full marketing funnel, including visits, clicks, registrations, and deposits.
- Investigate marketing performance data on request, identify meaningful trends and anomalies, and translate findings into clear business recommendations.
- Develop and maintain dashboards and reports that provide actionable visibility into funnel performance and help teams quickly identify issues and optimization opportunities.
- Support business teams in planning, launching, and analyzing experiments designed to improve customer acquisition, engagement, and retention.
- Apply statistical concepts and analytical methods to evaluate experiment results and support data-driven decision-making.
- Collaborate closely with data engineers and web analysts to improv

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7d9qg3