Customer Strategy

12 ago - Roma
Unilever

Customer Strategy & Planning Manager - Beauty & WellbeingJoin to apply for the Customer Strategy & Planning Manager - Beauty & Wellbeing role at Unilever.

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About UnileverWith 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. We work on brands that are loved and improve the lives of consumers and communities. Our purpose is to make sustainable living commonplace, believing that doing business ethically drives superior performance. We value our people and believe that working with purpose creates a better business and a better world.
Unilever offers a unique career journey within an inclusive, collaborative, and flexible environment. We support our employees in shaping their own futures, recognizing that one size does not fit all.
CategoryBeauty & Wellbeing ITALY is one of Unilever’s five Business Groups. It is transforming to become a more consumer-led beauty business,



focusing on growth through Purpose, Science, and Desire. Our strategy involves premiumization, strategic demand spaces, digital capabilities, and expansion into disruptive channels. Achieving these goals requires agility, discipline, and an owner’s mindset, fostering a vibrant beauty culture from within.
Job PurposeCustomer Development (CD), our Sales organization, works closely with customers to pioneer new products, build categories, and deploy retail and shopper capabilities. This role supports the commercial leadership of the Beauty & Wellbeing category in Italy.
Main Responsibilities
- Develop and execute channel and category plans for B&W; to achieve commercial objectives across multiple channels, including price list definition, promotional strategy, and monitoring.
- Create strategies to increase market share in black and white segments.
- Lead Net Revenue Management (NRM) initiatives an

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