Freelance Product Photographer

12 ago - Firenze
Treatwell

We're seeking talented freelance photographers to capture high-quality images in hair and beauty salons. Ideal candidates have strong portfolios in lifestyle/commercial photography and a keen eye for detail. This ongoing partnership offers flexibility and continuously engaging projects with a leading beauty industry platform.

Hero Image: Grand Overview

Objective: Impactful first impression of the main salon area.

Execution: Wide, well-lit, straight‑on shot of the primary salon space. Showcase design, layout, mood, signature elements, and unique features for a "wow" factor.

Owner/Co-owner Portrait: Brand's Face

Objective: Professional yet approachable introduction of the owner/co‑owner, reinforcing personal connection.

Execution: Professional, static portrait within the salon. Complementary, non‑distracting background. Convey professionalism and personality; subtly hint at services or salon style.

Detailed Shots of Equipment and Features: Quality and Uniqueness

Objective: Highlight specific tools, equipment, and unique attributes,



communicating attention to detail and service quality.

Execution: Straight‑on, sharp close‑ups of equipment (styling chairs, dryers, nail stations) and unique decor. Emphasise textures, materials, and cleanliness, showing professionalism and high standards.

Product Photography: Showcasing Offerings Professionally

Objective: Make products desirable and professional, encouraging purchase and reinforcing brand quality.

Execution: Products must be clean, neat, and impeccably presented (spotless bottles, forward‑facing labels, perfect packaging). Use consistent lighting to minimise shadows. Group products or feature them individually against a clean, neutral background.

Exterior Salon Photography: Location Identification and Client Welcome

Objective: Clearly identify the salon's physical location for easy client navigation.

Execution: Clear, well‑lit exterior shots including the main entrance, signage, and surrounding area. Ensure

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