12 ago - Roma
Boolean
At
Boolean , we support top-tier companies in discovering and hiring the best talent. Today, we are looking for a
Digital Marketing Specialist
on behalf of a leading and rapidly growing international digital platform. We’ve been collaborating with this company for a long time with great successful results, and we are proud to support them in finding their next talent.
If you are looking for a role within an established international environment, working alongside a vibrant, young, and diverse team spread across different countries, this could be the perfect match for you This position offers complete flexibility with a 100% fully remote working model, making it a great career growth opportunity where you can genuinely shape marketing technology and data strategy.
What You Will Do
As a Digital Marketing Specialist, you will take ownership of marketing technology platforms, web performance, and data architecture. You will be the go-to person ensuring marketing data is clean, reporting is accurate, and integrations run smoothly, while collaborating with colleagues around the globe.
Key responsibilities include:
Website Performance & CRO:
Own site health, Core Web Vitals, A/B testing, conversion rate optimisation, and multi-language CMS improvements.
HubSpot & Marketing Operations:
Manage HubSpot architecture, automation, lead routing, lifecycle data models, and third-party integrations.
Tracking & Analytics:
Maintain UTM standards, manage tracking QA/pixels, ensure privacy compliance (GDPR), and oversee spend-to-pipeline reconciliation.
Data Hygiene & Reporting:
Lead database hygiene, build KPI dashboards, and ensure reliable attribution reporting for team and board-level insights.
Documentation & Training:
Keep clear system logs/documentation and help train team members on tools and processes.
Innovation & Trends:
Stay up to date with martech, data privacy, and AI search trends to bring fresh ideas to the team.
What We Are Looking For
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