Growth & Ecommerce Marketing Lead

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7dndj2

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Tempo parziale with Full-Time potential

The role
We are seeking a commercially focused Growth & Ecommerce Lead to drive profitable growth across acquisition, conversion, retention, internationalisation and website performance.

We already work with agencies managing Meta, Google, TikTok, Pinterest, Microsoft Ads and Klaviyo, alongside Shopify developers, tracking specialists and a CRO agency. You will coordinate and challenge these partners, identify opportunities and ensure projects are implemented effectively.

You will also co-ordinate with our Head of Marketing, who leads organic content across social media, blogs and YouTube.

Core requirement
Candidates must have a proven track record of profitably scaling a comparable premium, luxury or high-consideration Shopify brand.

Professional English fluency is a requirement.

Responsibilities

Own the commercial growth roadmap and improve revenue, contribution margin, CAC, LTV, MER,



repeat purchase rate and payback.

Audit agency strategy, budgets, creative testing and channel allocation.

Apply strong hands-on media-buying knowledge across Meta, Google and TikTok.

Lead new sales channel set up, integration and roll out both independently and/or with agency/specialist partners where appropriate.

Diagnose drop-offs across landing pages, product pages, cart and checkout.

Manage CRO, Shopify development and tracking projects through implementation.

Lead resolution of website outages, checkout failures, tracking breaks, app conflicts and feed errors, removing incident management from the founder

Analyse creative performance and brief agencies, creators and the organic content team.

Improve Klaviyo, repeat purchasing, AOV and LTV through segmentation, cross-selling, accessories, straps, bundles, servicing and new product ideas.

Liaise with Head of Marketing to grow organ

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7dndj2