dentsu is a global company in media, customer experience management, and creative, helping brands drive transformation and sustainable growth. With more than 68,000 employees across 120+ countries, dentsu partners with some of the world’s most innovative brands to design and deliver meaningful experiences across media, content, and commerce.
At dentsu, you’ll join an innovative and forward-thinking environment where creativity, data, and technology work side by side — giving you the opportunity to make an impact for brands, people, and society while growing your career.
About the Role
The Programmatic Consultant will join the Media Product & Innovation Unit in Milan, and play a key role in the planning, activation, and optimization of programmatic campaigns for clients. This role is focused on using data, platforms, and evolving technologies to drive measurable business performance, while working closely with internal teams and external partners to strengthen dentsu’s programmatic offering across digital channels.
This is a hybridpositionand we offer a permanent contract.

Job Description:
Key Responsibilities
Set, manage, and report on all activities connected with Programmatic Buying campaigns
Develop strategic relationships with internal and external clients
Promote Programmatic adoption internally, with a focus on Programmatic Media (e.g. CTV, DOOH, web radio )
Maintain up-to-date knowledge of best practices, strategies, and solutions within the programmatic ecosystem, including DSPs, SSPs, DMPs , etc.
Maintain compliance with all company policies and procedures
Requirements
At least 2-3 years of experience in media agencies, with solid exposure to online marketing and digital advertising activities, including Display, CPM and CPA models
Previous experience within a Trading Desk is a strong plus
Knowledge of the Programmatic Buying ecosystem and of Ad server tracking systems
Proficiency in Microsoft Office, Internet tools, and Outlook
Fluency in written and spoke

Programmatic Consultant

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